Key job responsibilities:
• Develop a digital-first marketing strategy that aligns with Prime Video's business objectives.
• Plan, develop, and execute digital marketing campaigns for Prime Video Japan using multiple channels such as social, display, and search, while optimizing ROI.
• Manage agencies and oversee the project planning and implementation.
• Maintain best-in-class operational excellence across the entire workflow with a Kaizen mindset.
• Evaluate campaign performance using multiple data points and methodologies.
• Report campaign evaluation to organization-wide audiences including senior leadership.
We are open to hiring candidates to work out of Tokyo, Japan.
Basic qualifications:
- Experience using data and metrics to drive improvements.
- 5+ years of experience developing and executing digital media marketing campaigns with a track record of growing business metrics.
- Experience building, executing and scaling cross-functional marketing campaigns.
- Business or native fluency in Japanese and English (both verbal and written communications).
Preferred qualifications:
- Experience driving direction and alignment with large cross-functional teams and agency partners.
- Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint.
- 1+ years of Influencer Marketing experience.
- Entertainment experience in films, television and/or music.
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