20%
DTC Growth Strategy & Leadership
- Outline profitable DTC growth strategies across Retail and E-commerce channels, balancing category, price architecture, gender classification, and appropriate style/SKU counts.
- Lead and manage DTC Merchandising Specialists and Allocation team members, ensuring clarity of roles, accountability, and continuous capability development.
- Collaborate with Planning teams to closely control product receipts and inventory timing, minimizing lost sales opportunities and improving inventory efficiency.
25%
Seasonal Assortment Planning & GTM Alignment
- Lead seasonal development of Japan DTC assortments, ensuring alignment with consumer needs, store concepts, and financial targets.
- Maintain seasonal style-color and SKU count targets, incorporating brand strategies, sales history, and trend insights across Retail and E-commerce channels.
- Explain and align seasonal DTC plans with Retail and E-commerce channel teams, leading discussions and incorporating feedback where appropriate.
- Act as the Japan DTC merchandising representative in GTM meetings, providing market input and recommendations to Global Category MD and Global DTC MD.
- Develop and manage the DTC-specific GTM calendar, ensuring all key seasonal deliverables are met.
35%
In-season Management & Business Optimization
- Work closely with Retail, E-commerce, Planning, and Marketing teams to identify in-season opportunities through weekly analysis of sales, inventory, and consumer trends.
- Lead weekly, monthly, and seasonal business reviews against initial plans, identifying gaps and driving action plans related to pricing, promotions, rebuys, transfers, and consolidation.
- Partner with Allocation and Logistics teams to manage regular meetings and execute inventory movement and replacement schedules that maximize business performance.
- Proactively analyze product performance by category, style, and channel, and propose timely actions to improve sell-through and profitability.
15%
Product Allocation
- Oversee initial product allocation strategies for new products across Full Price Stores, E-commerce, and Outlet channels.
- Instruct and guide Allocation team members to ensure right product, right quantity, right place, and right timing, considering store capacity and product strategy.
- Continuously review and improve allocation processes in partnership with Allocation, cross-functional teams, and warehouse operations.
- Lead proactive stock transfers and consolidation initiatives to avoid missed sales opportunities and optimize inventory utilization.
5%
Store Development
- Partner with Real Estate and VMD teams to develop merchandising and assortment plans for new store openings and store renovations.
- Ensure in-store product presentation and assortment strategies align with brand direction and enhance the consumer journey.
- Strategically plan and introduce limited products and exclusive colorways to create clear reasons to purchase in-store and strengthen DTC channel differentiation.
- Maintain regular communication with DTC merchandising counterparts in other regions to exchange insights and identify opportunities applicable to the Japan market.
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Tokyo, Tokyo BoF Careers ¥720,000 - ¥1,200,000 per yearThe Hoka Merchandising Manager will lead DTC merchandising strategies across Retail and E-commerce channels in Japan. · ...
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Tokyo, Japan DeckersThis role is responsible for leading the DTC merchandising team and developing strategies to drive profitable growth across retail and e-commerce channels. The incumbent will oversee assortment planning, product allocation, and in-season management to maximize business performanc ...
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Tokyo, Tokyo BoF Careers ¥5,000,000 - ¥10,000,000 per yearThis position involves formulating long-term merchandising strategies, · leading seasonal planning, · guiding team members in their scope of work, · partnering with sales teams to maximize business opportunities. · ...
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Tokyo Deckers Brands Full timeThis job involves leading the DTC merchandising team and developing strategies for profitable growth across retail and e-commerce channels. · ...
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Tokyo, Japan DeckersThe Brand Merchandising Manager will formulate long-term merchandising strategies, · lead seasonal merchandising planning, and partner with sales teams to maximize business opportunities. ...
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Tokyo, Tokyo BoF Careers ¥2,000,000 - ¥2,800,000 per yearThe Senior Manager eCommerce will lead a team of eCommerce managers and personalization, responsible for meeting and exceeding expectations of brands and DTC teams while maintaining a consumer-first lens. · This role involves setting KPIs, holding teams accountable, developing se ...
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Tokyo Deckers Brands Full timeThe Brand Merchandising Manager will formulate long-term merchandising strategies, lead seasonal planning, and grow the HOKA Japan Brand merchandising team. · Build and present long-term JP merchandise strategy. · Lead development of consumer-right assortments. · Support Speciali ...
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Tokyo, Japan Deckers ¥2,000,000 - ¥2,800,000 per year+30%:Formulate Long-term merchandising Strategy: · Oversees the entire JP Omni Merchandising GTM calendar meeting all deliverables in a timely manner. · Responsible for the seasonal line selection to meet or exceed all financial targets and ensure key initiatives are adopted and ...
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Tokyo, Japan DeckersTake ownership of aligning all channel marketing teams to develop the 5 year, long range marketing plan incorporating the Consumer, Competitor and Market analysis. Provide strategics oversight with the Integrated Marketing Manager and Specialist with the local creative developmen ...
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Tokyo Deckers Brands Full timeThe Senior Manager, Brand Merchandising will oversee the entire JP Omni Merchandising GTM calendar, formulate long-term merchandising strategies, direct sales receipts margin style-color count targets seasonally and ensure wholesale assortment financial plans align with seasonal ...
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Tokyo UGG ¥1,500,000 - ¥2,500,000 per yearResponsible for clear organizational focus on meeting expectations of brands while maintaining consumer-first lens. · Incorporate brand-defined targets into business strategies and GTM planning. · ...
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Tokyo Deckers Brands Full timeThe Senior Manager, Marketing will oversee all channel marketing teams to develop the 5 year long range marketing plan incorporating Consumer Competitor and Market analysis. · Take ownership of aligning all channel marketing teams to develop the 5 year long range marketing plan i ...
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Tokyo, Japan Deckers ¥900,000 - ¥1,800,000 per yearLead team of eCommerce managers and personalization, stakeholder in eCommerce Leadership team, foster culture at Deckers. · Develop motivate mentor retain top talent · Build future-proof strategy by driving innovation empower · QualificationsBachelor's Degree related field prefer ...
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Tokyo UGG ¥3,500,000 - ¥6,000,000 per yearA Senior Manager eCommerce will lead e commerce teams across matrix through influence partnership; instill highest standards collaboration teamwork within e commerce cross functional partners. · Lead team e commerce managers personalization. · Foster embed Deckers values culture ...
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Tokyo Deckers Brands Full time¥104,000 - ¥160,000 per yearThe Senior Manager eCommerce HOKA UGG is responsible for leading a team of eCommerce managers and personalization. · This role involves Leading across the matrix through influence and partnership; instill and reinforce the highest standards for collaboration and teamwork within e ...
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Tokyo HOKAThe Japan DTC merchandising manager is responsible for outlining profitable growth strategies across retail and e-commerce channels. · ...
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Tokyo HOKAThe DTC Merchandising Manager will lead profitable DTC growth strategies across Retail and E-commerce channels. · ...
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Tokyo HOKATake ownership of aligning all channel marketing teams to develop the 5 year long range marketing plan incorporating the Consumer Competitor and Market analysis Provide strategics oversight with the Integrated Marketing Manager and Specialist with the local creative development a ...
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Tokyo, Japan DeckersLead the team provide guidance set examples plan and offer onboarding training for new FERs review performance of team members take necessary actions to maintain high standards schedule management in cooperation with the local Sales team plan create an effective program schedule ...
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Tokyo Deckers Brands ¥1,320,000 - ¥1,980,000 per yearLead team, provide guidance, set examples. Schedule management, create effective program schedule of promotional events. · Provide onboarding training for new FERs. · eview performance of team members and take necessary actions to maintain high standards · ...
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Tokyo Deckers Brands ¥5,000,000 - ¥10,000,000 per yearThe DTC Merchandising Specialist will be responsible for outlining profitable growth plans for selected channels across category, price architecture and gender classification. · ...