【職務内容】

30%:Team Leadership:

• Lead a team of eCommerce managers and personalization
• Lead across the matrix through influence and partnership; instill and reinforce the highest standards for collaboration and teamwork within eCommerce and within cross-functional partners
• Stakeholder and key contributor to eCommerce Leadership team
• Foster and embed Deckers values and culture; model and build an inclusive workplace
• Champion best practices to improve diversity, inclusion and belonging at Deckers
• Develop, motivate, mentor and retain top talent, ensuring clear objectives, continuous feedback, and development plans
• Build the future-proof strategy by driving the innovation and empower

30%:eCommerce Management:

• Responsible for clear organizational focus on meeting and exceeding the expectations of the brands and DTC team while maintaining a consumer-first lens
• Set and share team KPI's and hold teams accountable to achieving these goals throughout the year.
• Accountable for the development and successful execution of seasonal GTM plans
• Drive pre-season GTM meetings and planning milestones with all brand, eComm, and other stakeholders
• Create branded vision for digital business, shared amongst all stakeholders; This vision will guide the overall direction and scope of work completed by the Senior Manager, eCommerce, HOKA UGG's team
• Incorporate brand-defined consumer targets into eCommerce business strategies and GTM planning
• Manages the development, documentation, and visual communication of consumer journey's onsite; leverages these plans to drive GTM plans, personalization + segmentation strategies, and overall site optimization
• Owns and manages long-term strategy and projects for the site (including the definition of associated milestones and timelines)
• Leads cross-functional valuing meetings quarterly to align all stakeholders on establishing priority of site enhancements for upcoming quarters and seasons
• Propose site enhancements via business case submission to remain competitive in the marketplace and drive revenue; these business cases will be valued at quarterly valuing meetings

20%:Go-To-Market (GTM) Development:

• Creates and presents seasonal GTM plans in collaboration with brand, eCommerce, and merchant partners
• Work with agile team to build GTM epics as needed, prioritizing tasks and milestone deliverables accordingly * Stay up to speed on Commerce Cloud platform capabilities pertaining to GTM to drive GTM performance
• Drive improvements to all KPI's and enhanced customer journey via A/B testing on GTM related items, with the goal of improving ATV, UPT, and conversion rate
• Drive customer segmentation and personalization efforts pertaining to GTM execution
• Act as stakeholder on select site enhancement projects as subject expert matter where relevant
• User Acceptance Test (UAT) all GTM experiences/tasks completed by product team

20%:REPORTING:

• Leads the weekly, monthly, and quarterly business reviews, calling out successes, learnings, actionable insights, risk and mitigation plans
• Leads creation of a seasonal go to market deck, shared among cross-functional teams and regions
• Provides post-mortem and retrospective reporting on all key GTM related experiences and site enhancement performances
• Communicates GTM changes and updates to stakeholders as needed
• Run lessons learned meetings breaking down the above with key stakeholders

※副業不可

【Education/Certifications】

• Bachelor's Degree in related field preferred

【Work Experience】

• Bachelors Degree and/or equivalent combination of education and experience
• 5-8+ years experience in related field; 2+ years of team leadership experience
• Experience with project management/resource allocation, client relations, managing cross functional teams required.
• Online experience and knowledge of web design, site functionality, digital marketing, and experience in a branded product environment required.
• Experience working with various project management tools and communications tools preferred.
• Experience with personalization and segmentation onsite strategy development and execution management.
• Familiarity/experience with agile work environments and scrum processes a plus.

【Skills/Competencies】

• Fluent Japanese, Business English
• Intermediate working knowledge of project management systems
• Agile workflows
• Ability to allocate resources, measure productivity, and identify issues in advance
• Leadership/management skills to manage and build the eCommerce team as well as build and maintain scalable processes for cross-functional alignment and synergy
• Estimating and reporting abilities
• Consumer-focused
• Advanced interpersonal skills with the ability to influence, engage a cross-functional team, and gain buy-in
• Ability to travel on a regular basis to maintain team relationships
• Industry knowledge of web design practices and UX/UI
• Ability to champion causes and engage others in the causes' success