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This Seller Management role is responsible for systematically handling and nurturing new and growth-stage sellers in eBay's cross-border trading business. The position supports the successful onboarding and growth of naturally recruited sellers. It develops and implements strategies to optimize seller experience using data-driven insights. It also identifies and supports seller growth opportunities through new sales channels like live commerce.
If you are looking for further insights regarding our Korea CBT business, please check out the below website for our sellers
Key Responsibilities
1. New Seller Onboarding Program Management (0-1 Year Sellers)
- Build and operate outreach programs for organically acquired sellers under 1 year
- Invent seller journey by stage and manage touchpoints
- Measure onboarding program efficiency and drive continuous improvement
- Plan promotional initiatives according to seller growth stage (commission discounts, ad credits, shipping support, etc.)
2. Mass Management of Growth-Stage Sellers (1-2 Year Sellers)
- Develop and complete mass communication strategies for sellers with one to two years of experience
- Operate customized care programs by seller segment
- Handle scalable communication channels including regular newsletters, webinars, and online sessions
- Build and lead seller inquiry and issue response processes
- Plan and complete seasonal/issue-based seller support campaigns
3. Data Analysis and Strategy Development (0-2 Year Sellers)
- Collect, analyze, and derive insights from 0-2 year seller data
- Monitor seller performance metrics (GMV, listing count, conversion rate, return rate, etc.)
- Analyze churn causes by seller journey stage and derive improvement plans
- Optimize programs through A/B test planning and implementation
- Develop and implement data-driven seller support action plans
4. Coordination and Creation of Seller Learning Content
- Invent education curriculum by seller stage/needs
- Plan various educational materials including online guides, video tutorials, FAQs, and case studies
- Build live commerce instruction manuals and guideline content
- Produce high-quality content in collaboration with internal teams and external production companies
- Lead seller help center and education platform content
- Measure education content effectiveness and update accordingly
5. Seller Communication Material Production
- Write seller announcements regarding policy changes, promotions, seasonal events, etc.
- Plan and produce communication messages by channel (email, SMS, in-app messages, etc.)
- Plan creative for seller-targeted marketing campaigns
- Design seller satisfaction surveys and feedback collection surveys
6. Live Commerce Seller Support (Supplementary Duties)
- Support discovery and recruitment of sellers engaged in live commerce
- Provide live broadcast operation guides and preparation checklists
Required Qualifications
- Bachelor's degree or higher
- 5+ years of relevant work experience (Account Management, Customer Success, Partner Management, etc.)
- Proficiency in data analysis tools (Sophisticated Excel, Basic SQL or above, Tableau/BIX, etc.)
- Project management experience and ability to coordinate multiple collaborators
- Excellent writing and presentation skills
- Native-level Korean and Advanced-level English proficiency
Preferred Qualifications
- E-commerce/marketplace platform work experience
- Cross-border e-commerce or global seller management experience
- Seller/partner advertising and brand awareness planning experience
- Live commerce or video commerce related experience
- CRM system utilization experience (Salesforce, etc.)
- Vendor/partner management experience
- Education content planning and production experience
- Community management or large-scale customer segment management experience
Strengths You'll Need
- Data-Driven Decision Making: Analyze quantitative data to derive insights and convert them into actionable strategies
- Program Design and Execution: Understand sophisticated seller journeys and design effective support programs
- Marketing Planning: Design effective marketing and promotions linking seller needs with business objectives
- Communication: Clearly and optimally deliver messages tailored to various seller segments
- Partnership Management: Optimally handle external outsourcing partners to get results
- Content Creation: Understand seller needs and plan useful educational materials
- Problem Solving: Quickly identify seller issues and present practical solutions
- Trend Understanding: Understanding and application ability for new sales trends such as live commerce
Key Performance Indicators (KPI)
- Rate of completion for bringing new sellers on board and their initial retention rate
- Seller GMV growth rate and active seller ratio over a span of 12 to 24 months
- Seller marketing and promotion participation rate and effectiveness
- Education content utilization rate and completion rate
- Data-driven action plan execution rate and goal achievement rate
- Seller communication open rate and engagement rate
- Number of live commerce participating sellers and live broadcast performance
Our benefits
- Hybrid work model based on global policy
- Full-time employment and global opportunities in the team
- Possibility of overseas business trip
- Continuous onboarding journey with global eBayers
- Project ownership and opportunities of career development
- Extended maternity/paternity/parental leave for eBayers
- Early workday at every 3rd Friday of month
(Family day / This is subject to change according to the business discretion) - Free snacks and drinks such as tea and coffee
- For more information on our benefits, please visit eBay Benefits below:
(Selecting "Candidate" and location as "Japan")
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Tokyo eBay $90,000 - $105,000 per yearThis Seller Management role is responsible for systematically handling and nurturing new and growth-stage sellers in eBay's cross-border trading business.The position supports the successful onboarding and growth of naturally recruited sellers. · It develops and implements strate ...
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