User Acquisition Lead

6日前

Japan Jobgether

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a User Acquisition Lead in Japan.

This role offers the opportunity to drive growth and scale for a global AI-powered learning platform by leading the user acquisition strategy across web and mobile channels. You will own the end-to-end media buying process, optimize campaigns for maximum ROI, and manage significant marketing budgets. In addition to hands-on execution, you will lead and develop a team, implement automation solutions, and collaborate with cross-functional teams to improve user engagement and conversion. The position allows for strategic influence and operational leadership in a fast-paced, data-driven environment. Ideal candidates have extensive experience in B2C subscription products, strong analytical skills, and a proven ability to scale paid acquisition channels effectively. This is a role with high visibility and the potential to grow into senior digital leadership positions.

Accountabilities:
  • Take ownership of the user acquisition function for both web and mobile platforms, driving growth initiatives and team performance.
  • Establish, execute, and optimize media-buying strategies across primary channels, including Meta and Google Ads.
  • Manage large-scale marketing budgets ($1M ), ensuring cost-effective allocation and ROI.
  • Develop and upskill the web and social acquisition team, providing guidance and mentorship.
  • Implement automation solutions using in-house and third-party tools to streamline workflow and reporting.
  • Analyze campaign performance, user behavior, and conversion metrics to inform strategy and optimizations.
  • Collaborate with cross-functional teams to align marketing efforts with product, growth, and business objectives.
Requirements:
  • Proven experience in user acquisition for subscription-based B2C products.
  • Hands-on expertise in managing Meta and Google Ads campaigns.
  • Demonstrated ability to manage high-budget campaigns exceeding $1 million per month.
  • Strong data analysis skills using tools like Google Sheets, Tableau, and Amplitude.
  • Deep understanding of user psychology, engagement, and conversion drivers.
  • Excellent communication skills with English proficiency at Upper-Intermediate (B2) or higher.
  • Leadership experience with the ability to mentor and grow a team in a fast-paced environment.
Benefits:
  • Significant impact on a global, growing team and product.
  • Flexible hybrid work setup and schedule autonomy.
  • Opportunities for professional growth, mentorship, and conference participation.
  • Access to continuous learning, including English classes.
  • 20 paid vacation days, mental health support, and insurance coverage.
  • Participation in team-building events and community culture initiatives.

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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