Manager, Communication

4週間前

Tokyo Applied Materials Full time

Manager, Japan Community and Public Affairs

Come make possible a better future by joining the Applied Materials' Japan Communications team. Applied is the leader in materials engineering solutions, which are used to produce virtually every new chip and advanced display in the world. How do we do it? One atom at a time. Applied's expertise in modifying materials at atomic levels and on an industrial scale enables our customers to transform possibility into reality.

In this role a lead candidate will be a part of a global community of communicators and citizenship professionals. Working with the local business leaders, this person will be responsible for driving the Applied Materials brand through media, social, community programs, and partnership engagement. In addition, they will drive employee engagement with the Applied Materials workforce. Our ideal candidate is comfortable working closely with the region's senior leaders, HR team and various business unit leaders to develop programs, which align with corporate message and support regional objectives.

The role requires a leader/doer who will be working with one part-time staff member.

Responsibilities:

  • Create strategic communications plan for Applied Materials Japan to help drive brand awareness. Execute on this campaign and monitor results, working with Japan leadership team to ensure our campaigns are helping to drive business growth.
  • Be an active member of the broader Applied Communications team, representing Japan's regional point of view.
  • Manage local media outreach. Work with corporate communication team to develop materials and talking points for media events, interviews, and pitches.
  • Promote social media presence in Japan. Create content and maintain editorial calendar.
  • Manage content strategy for Japan regional website.
  • Develop brand awareness programs to position Applied as a technology leader and employer of choice for prospective employees.
  • Plan and execute internal communications initiatives and ensure collaboration and consistency across the enterprise.
  • Strategize and produce executive communications/presentations for employee engagements such as Employee All Hands, along with other strategic events and communications.
  • Be a brand ambassador for Applied in Japan, including educating and supporting correct usage of brand identify as well as our vision, mission and values.
  • Manage strategic community investment programs. Select supporting organizations, plan, lead and execute projects as well as promoting investments and volunteerism opportunities with employees.
  • Manage annual planning and budget process.

    • Skills/Qualification

  • Strategic communications planning and the ability to drive integrated, end to end, communications plans, covering the spectrum from Internal to Owned to Social to Earned media.
  • Excellent Japanese written and verbal communication skills - with ability to story-mine and focus on storytelling for both internal and external communications, including video, print, and presentations.
  • Solid English language skills – both written and verbal – in order to be represent the region needs to corporate headquarters. Basic English/Japanese translation skill for internal communications.
  • Skilled collaborator and integrator with a growth mindset.
  • Highly responsive but focused, with ability to maintain effective decision making while working under periods of intense pressure.
  • Crisis Communications: Experience leading in times of crisis, with ability to stay calm and manage under stress.
  • External Comms: Extensive experience in external communications, including deep relationships with top tier Japan media and Japanese outlets in the United States. Successful media relations results, which ladder up to reputation improvement and change in perception, along with supporting business growth.
  • Community Programs: Ability to drive and promote community programs to employees.
  • Social Media: Experience with paid, owned and earned media strategies and how to execute best in the Japan market.
  • Data: Knowledge of/affinity with reputation research, sophisticated messaging, and experience in driving data-driven planning.
  • At least 10 years of relevant experience in marketing or corporate communications and either people-management or agency management experience.
  • Forward-looking, broad thinker who delivers in the near-term while keeping an eye on trends and opportunities in the future.
  • Experience in semiconductor/electronics industry preferred

    • Qualifications

    Education:

    Bachelor's Degree

    Skills:

    Certifications:

    Languages:

    Years of Experience:

    Years

    Work Experience:

    Additional Information

    Time Type:

    Full time

    Employee Type:

    Assignee / Regular

    Travel:

    Yes, 10% of the Time

    Relocation Eligible:

    Yes

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