Area Sales Manager/Brand Ambassador
Location:
Tokyo, Japan (Fully Remote)
Salary:
JP¥8,000,000 – JP¥10,000,000 per year + 25% Bonus + Excellent Benefits Package
About the Company
Our client is a dynamic, family-owned
premium wine and spirits
company with a rapidly growing global footprint. With a portfolio of five distinctive labels, they partner with international distributors to
activate, elevate, and expand brand presence
across both
on- and off-premise channels
.
Key Requirements
We are seeking an experienced and proactive
Area Sales Manager
with a proven track record in the
beverage alcohol industry
, strong market knowledge of Japan, and established networks within the local ecosystem.
Essential skills and experience:
- Minimum 5 years' experience
in beverage alcohol sales - Strong understanding of
importer programming, pricing structures
, and
sales budget planning - Demonstrable success in managing and activating
premium alcohol brands
in Japan - Deep knowledge of
on- and off-premise channel strategy
, including key account management - Existing relationships with
wholesalers and major customers
in Japan – advantageous - Excellent
interpersonal and negotiation skills - Highly
self-motivated and results-oriented
, with minimal need for supervision - Strong organisational and project management abilities
- Financial literacy, including
budget management
and
depletion tracking - Comfortable working in a
fast-paced, entrepreneurial environment - Fluency in Japanese and English (spoken and written)
- Proficient in Microsoft Office Suite (Excel, Word, PowerPoint)
- Valid driver's licence and willingness to travel regionally as required
Role & Responsibilities
Reporting to both the
International Sales Director
and
Regional Sales Director
, the Brand Ambassador will play a pivotal role in executing market strategies, managing importer relationships, and ensuring brand visibility and performance in Japan.
Key duties include:
- Co-develop and implement the
annual sales plan
in partnership with the Regional Sales Director - Manage the full brand portfolio
within the assigned territory and actively travel to engage key accounts - Monitor and manage
inventory, depletions
, and
SKU-level performance
to avoid out-of-stock issues - Execute creative
consumer activation programmes
, including tastings, demos, and promotional campaigns - Build strong working relationships with
Pernod Ricard Japan stakeholders
, including GMs, Sales Reps, VPs, and Account Executives - Lead the
execution of sales programming
in line with regional plans - Support efficient planning and management of
sales and marketing budgets - Drive implementation of
pricing and shelf strategies
across retail environments - Ensure marketing materials (
POS, display assets
) are deployed in-market and aligned with active programmes - Participate in the
development of POS
materials tailored to key campaigns - Activate and manage
key on- and off-premise accounts
under the direction of the Regional Sales Manager - Conduct regular
market surveys
to ensure compliance with pricing, display, and brand presence standards - Represent the company at
importer planning and sales meetings
, providing insights and market feedback
This is an outstanding opportunity for a motivated and commercially savvy Brand Ambassador to take ownership of a premium drinks portfolio in one of the world's most sophisticated markets. If you thrive in relationship-driven, brand-led environments and are excited about shaping brand performance in Japan, we'd love to hear from you.
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