同社は国内最大級のASP「afb」を基盤に、グローバルやWeb3など事業領域を拡大しています。
広告運用の枠を超え、クライアントの事業課題を解決し、
共にビジネスを創出できるビジネスデベロッパーマーケターを求めております。
戦略的なWeb広告運用やクリエイティブのディレクション、顧客の事業成長への貢献を目指します。
【具体的には】
戦略的Web広告運用(afbデータ × クリエイティブ)
・ Google/Yahoo/Meta/TikTok/LINE等の運用型広告における設計・実行・改善。
・ 累計120万サイトのパートナーネットワークを持つ「afb」の独自資産であるデータやノウハウを活用した、競合他社には不可能な広告運用戦略の立案および実行。
クリエイティブ(LPやバナー、動画など)のディレクション
・ 単なる入稿作業ではなく、ユーザーの深層心理を突くクリエイティブのアイデア創出、構成案作成からデザイナーへのディレクションまで、クリエイティブの「勝ちパターン」を構築。
・ 意欲のある方にはクリエイティブ制作も指南し、実際に制作していただけます。
広告運用業務を超えた顧客の事業成長への貢献
・広告運用で得た信頼をベースに、クロスチャネルでの効果最大化、認知拡大施策などを提案。
・クライアントのPL(損益計算書)を理解した上での、マーケティング投資対効果(ROASだけでなくROI)の最大化提案および実行。
【求める人材】
・Web専業広告代理店または事業会社での運用型広告の実務経験2年以上(Google/Yahoo/SNS等)
・月額数百万~数千万円規模の広告予算を、自らの判断で運用および効果改善し、予算増額させた実績
【歓迎】
・ ASP(アフィリエイト・サービス・プロバイダ)や代理店側でのメディア向け営業や広告主向け営業の経験
・ 記事LPやバナーの構成案作成、コピーライティングの経験。クリエイティブ制作経験
・ 「自分が事業を大きくした」と言える原体験
・ クライアントへの提案書作成だけでなく、複雑な議論を整理し、合意形成へと導くための論理的文書作成能力
【給与】
年収600~800万円,※職務経験を考慮のうえ決定いたします。
【勤務地】
東京都渋谷区
【勤務時間】
10:00~19:00
【雇用・契約形態】
【待遇・福利厚生】
通勤手当 住宅手当 ランチ手当 子供手当 改善案手当 書籍手当 役職手当
【休日・休暇】
慶弔休暇 年末年始 夏期休暇 有給休暇 完全週休2日制(土・日) 祝日 産前産後休暇 育児休業
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