Content Specialist

3週間前

Tokyo, Tokyo StudyIn

About the Company

StudyIn is a global education consultancy dedicated to helping international students gain access to top-tier universities in the leading study destinations including the UK, Australia, Canada, Dubai, Ireland, New Zealand and the USA. We work closely with institutions and partners to deliver high-quality, student-centric services that support the full journey from application to enrolment.

StudyIn was founded in Japan in 2006 and our extensive network spans over 100 locations across 40 countries. 

当社についてー

StudyIn(旧SI-UK)は、英国、オーストラリア、カナダ、ドバイ、アイルランド、ニュージーランド、米国などの主要な留学先にあるトップクラスの大学への留学生の進学を支援するグローバル教育コンサルティング会社です。私たちは、大学やパートナーと緊密に連携し、出願から入学まで、学生中心の質の高いサービスを提供しています。

StudyInは2006年に日本で設立され、40カ国100以上の拠点に広範なネットワークを展開しています。

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Main Duties & Scope of the Role

Manage marketing content across all channels: 

  • Manage and execute the content calendar in line with Marketing strategy and priority topics
  • Ensure clear, informative and branded content throughout all marketing channels
  • Coordinate freelance writers and translators

This role will play an important part in elevating the brand's identity in the market. 

職務概要ー

マーケティングコンテンツの管理:

  • マーケティング戦略と優先トピックに沿ってコンテンツカレンダーを管理・実行する
  • マーケティングチャネルにおいて、明確で有益なブランドコンテンツを提供する
  • フリーランスのライターと翻訳者を調整する

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Key Responsibilities

  • Support the Manager with developing a content strategy backed by research, upcoming business priorities and SEO best practices
  • Update and maintain the Marketing team's content calendar across social media, blog, events and email
  • Coordinate translators and content writers, perform regular quality check and ensure a smooth payment process with the support of the Manager
  • Develop original content based on experience and research suited for StudyIn leads in the Japanese market
  • Ensure updation of content and translations on the website and marketing channels
  • Support the creation of Marketing materials such as service brochures
  • Manage StudyIn - Japan social media accounts
  • Support the Manager with Paid Advertising vendors coordination (creatives, copy)
  • Create, organize and maintain a clear content, image and creatives library
  • Support the Events Specialist with content creation for events such as webinars and yearly fairs
  • Stay up to date with latest content and marketing trends, propose improvements and regularly test new ideas
  • Communicate with other teams about Marketing activities such as events or specific campaigns, in collaboration with the Manager
  • Support the marketing team with other duties when applicable, especially during fairs

主な仕事内容ー

・担当マネージャーとイベント担当スタッフと一緒に国内向けマーケティングコンテンツ全般を担当(リサーチ・事業優先事項・SEO ベストプラクティスに基づいたコンテンツ戦略の立案をサポート)

・StudyIn Japan Web サイトやソーシャルメディア、ブログ、イベント、Hubspotなどのアカウントの管理・コンテンツ作成・更新をデジタルマーケティング担当者とともに実施

・マーケティングチームのコンテンツカレンダーの更新・管理

・翻訳者およびコンテンツライターの調整、品質チェックの実施、支払いプロセスのサポート(特にイベント開催時期など、必要に応じてマーケティングチームのその他業務をサポート)

・マネージャーの指示のもと、広告代理店との調整(クリエイティブ・コピーの管理)

・サービス紹介資料などの各種マーケティング素材作成のサポートやプロジェクト管理

・ウェビナーや年次イベントなど、イベント向けコンテンツの制作をイベント担当者と協働してサポート

・マネージャーと連携し、イベントやキャンペーンなどのマーケティング活動について他部門との円滑なコミュニケーションをサポート

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About the Candidate

  • Bachelor's degree; study abroad experience would be a plus.
  • Minimum of 2 years in a content marketing-related role; experience managing outsourced staff would be a plus.

学歴・資格ー

・学歴:学士号を保有している方(特に留学経験がある方)

・経験:コンテンツマーケティング関連業務で2年以上の実務経験をお持ちの方 ※外部スタッフ(翻訳者・ライターなど)の管理経験がある方は歓迎

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Requirements

  • Analytics & Insight: Skilled in data interpretation. Proficiency with marketing analytics tools (e.g., Google Analytics, Google Search, marketing automation platforms such as Hubspot).
  • Project Management: Strong ability to lead projects end-to-end—defining KPIs, scheduling, and executing within tight deadlines.
  • Communication Skills: Excellent written and verbal communication in both Japanese and English.
  • Negotiation & Collaboration: Strong team player, comfortable with intercultural communication with a focus on alignment and outcome.
  • Adaptability: Comfortable pivoting quickly based on real-time performance data, always seeking innovative ways to enhance campaigns and outperform targets.

必要な経験ー能力等

・分析力:データ分析・インサイト抽出が得意な方

Google Analytics、Google Search Console、HubSpot などマーケティング分析ツールの使用経験をお持ちの方

・プロジェクト管理:KPI設定、スケジューリング、実行まで一連のプロジェクトを主体的に遂行できる方、またタイトスケジュールの中でも成果を出せる方

・コミュニケーションスキル:日本語・英語ともに文章力・対人コミュニケーション能力をお持ちの方(英語は中級以上が望ましい)

・交渉力・協働性:他部署や海外チームと協働することが多いので、文化の異なるメンバーとのコミュニケーションに抵抗がなく、成果に向けた調整ができる方

・柔軟性:リアルタイムの成果指標に基づき、素早く方向転換できる方、常に改善意識を持ち、新しい手法を試しながら成果向上を目指せる方

・語学力:日本語(母語〜N1レベル)、英語は中級以上(流暢な方は優遇)

***

勤務開始時期

2026年3月~

勤務地

転勤なし

東京都品川区上大崎 高木ビル3F

勤務時間 週労働40時間(8時間/日)

週3日ほど在宅勤務あり

残業なし 週休2日制(土日休み)※休暇は相談に応じます

休暇

土日、冬季休暇あり

給与

月給 35万円 ~ 50万円 ※ご経験に応じて決めさせて頂きます。

福利厚生

交通費支給あり

*契約社員の場合は、社会保険・雇用保険加入、有給休暇あり(入社後6か月後より)

*業務委託契約の場合は、上記条件なし(社会保険、有給休暇なし)

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