Summary
At ESET Japan, our Digital Platform Specialist will own and be responsible for the day-to-day operations of our platform, acting as the first-line owner for execution quality and issue triage.
Job Description
Based in our Tokyo office, this is a role for someone who enjoys technical problem-solving, cares deeply about accuracy, and can act as a bridge between global engineering teams, local business stakeholders, and our strategic partner, Canon, translating technical topics into clear, actionable communication.
What you will do:
Platform Operations & CMS Ownership
- Independently oversee the corporate website & eStore branches for ESET Japan, ensuring accuracy, consistency, and alignment with global standards.
- Maintain, update, and optimize on-site content across CMS platforms (pages, prices, SKUs, tags, banners, localized content).
- Create and configure new products, SKUs, discounts, and ensure all pricing flows are correct across the customer journey.
- Adapt and localize global digital campaigns for the Japanese market, ensuring language, UX, and terminology follow local expectations and Canon alignment.
- Implement and validate tracking (GA4, pixels, events) to support acquisition experiments and on-site SEO performance.
- Support the design and creation of landing pages, email templates, and localized assets for tactical initiatives.
Technical & Integration Responsibilities
- Act as a technical bridge for Japan across our multiple internal CMS ecosystem, helping investigate and triage integration issues.
- Understand and troubleshoot order flows, subscription logic, and Japan-specific edge cases (e.g., GMO incidents, GeS_order_finish behaviours).
- Read and interpret APIs, JSON fields, release notes, integration diagrams, then explain findings in simple language to Canon and internal teams.
- Test and validate all published pages across multiple devices, operating systems, and browsers; conduct structured QA and report bugs with clarity.
- Contribute to CMS feature rollouts, advanced configurations, and backend settings updates.
- Support technical setup and maintenance of web forms (e.g. Eloqua) when required by local marketing.
Localization & Japan Market Quality
- Ensure Japanese UX quality: correct language tone, terminology alignment with Canon, product naming consistency, and JP-specific page variants.
- Upload localized content, news, blogs, and press releases from local teams.
- Monitor changelogs, new functionalities, and global releases, ensuring Japan remains compliant with website guidelines and best practices.
SEO & Performance
- Maintain SEO attributes (metadata, redirects, rich snippets, technical SEO) based on recommendations from the global SEO team.
- Identify site errors, broken eStore links, and troubleshoot issues proactively.
- Support CRO experiments and contribute to optimizing customer journeys across the eStore, primarily from an execution and validation perspective.
Cross-functional Collaboration
- Work with external digital agencies to implement approved features and content updates.
- Provide insights and recommendations to local/global digital marketing teams to improve usability, performance, and online presence.
- Participate in creative brainstorming sessions from an execution and feasibility perspective, helping translate ideas into concrete, implementable actions.Assist in reporting and analysis: quarterly metrics on traffic, engagement, conversion, and performance, with proposals for improvement.
General Responsibilities
- Support additional web-related tasks as assigned by team leads or global counterparts in line with department objectives.
Requirements
Must-have (Core Requirements)
- 3+ years of experience in website, eCommerce, or digital platform operations.
- Strong hands-on experience with CMS platforms (TYPO3, WordPress, Drupal, Kentico, or similar).
- Ability to read and understand technical documentation (APIs, JSON, integration specifications).
- High attention to detail; comfortable working in accuracy-critical environments.
- Experience with QA/UAT execution, structured bug reporting, and validation processes.
- Structured thinker, able to identify symptoms, test hypotheses, and perform first-line issue triage.
- Strong ability to manage multiple parallel tasks and coordinate across stakeholders.
- Calm, professional demeanor under pressure, especially during incidents impacting customers.
- Clear communicator who can summarize issues, impact, and next steps for both technical and non-technical audiences.
- Ability to translate complex English technical information into clear, concise Japanese.
- Comfortable working with local teams, global platform owners, and external partners in a multicultural environment.
Nice-to-have (Preferred / Plus)
- Familiarity with digital marketing fundamentals (SEO basics, tracking concepts, CRO support).
- Experience with HTML/CSS/JavaScript for frontend troubleshooting and minor adjustments.
- Exposure to SEM/PPC, analytics tools, or marketing automation platforms (e.g., Eloqua).
- Experience with prototyping, feature specification, or supporting experimentation initiatives.
- Understanding of the broader web development lifecycle.
If you are detail-oriented, calm under pressure, comfortable reading technical documentation, and excited about improving digital experiences for millions of users—this role is for you.
At ESET, diversity, equity, and inclusion (DEI) are integral to our corporate culture. We believe in creating a respectful environment, where everyone feels valued and respected, welcoming applications from individuals of all backgrounds, including race, gender, age, religion, disability, and sexual orientation.
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