Expedia Group's brands power global travel for everyone, everywhere.
We design and develop cutting-edge technology to make travel smoother and more memorable.
Our diverse and welcoming community is essential in driving our success.
Why Work with Us?
People must come first when shaping the future of travel. Guided by our values and leadership agreements, we foster an open culture where everyone belongs.
Our inclusive environment celebrates differences and knows that when one of us wins, we all win.
We provide a comprehensive benefits package including exciting travel perks, generous time-off, parental leave, a global hybrid work setup, and career development resources.
The goal is to fuel our employees' passion for travel and ensure a rewarding career journey.
Do you enjoy visualizing and finding stories and patterns in data? Are you inspired by the opportunity to join a team of Insights & Planning Analysts supporting Expedia Group's advertising department, Media Solutions?
Can you translate data into actionable insights and digital campaign strategies for travel advertisers?
If you're looking to be part of, grow within, and ultimately influence a collaborative, global and innovative culture, underpinned by data, the Media Insights & Planning (MIP) team offers the ideal environment and opportunity for you.
In this role, you will:
- Become a part of the Media Insights & Planning team recognized as knowledgeable and highly proficient in reporting & analytics, creating data insights and media planning.
- Create media strategies by analyzing audiences, recommending media mixes, and allocating advertising budgets.
- Provide top-class support to the APAC region, with a particular focus on the Japanese market, as well as to our global partners.
- Work seamlessly across Enterprise accounts and Lodging partners.
- Craft positive relationships with the global Sales teams, influence and instil best practices into daily collaboration with sellers and their leaders at all stages of the advertising campaign.
- Influence and communicate effectively in partner-facing situations to deliver and position booking/search and industry/macroeconomic data and insights to support the campaign strategy for Media Solutions' advertising partnerships.
- Contribute to generate new and/or grow advertising partnerships, and drive towards attaining quarterly and annual revenue targets.
- Collaborate with NA, LATAM and EMEA team members to support the MIP team's pre-campaign and strategic support of Media Solutions' global Sales team.
- Collaborate cross-functionally with key internal stakeholders across Analytics, Yield, Operations, Strategy and Product to innovate and automate the MIP team's systems, tools and processes.
- Represent the MIP team in cross-functional collaboration across Media Solutions.
- Take the lead to understand challenges and drive solutions for partner's business objectives and advertising strategy.
Experience and qualifications:
- Proficiency in both Japanese and English at business level.
- 3 - 6 years of experience in digital marketing, media planning, data analysis or other relevant disciplines; or relevant work experience.
- Bachelor's degree, or equivalent related professional experience.
- Passionate about travel.
- Experience in media planning across different channels is preferred.
- Worked effectively and thrived in a fast-paced environment requiring prioritization and the ability to collaborate with cross-functional teams.
- A passion for turning data into insights and telling stories with actionable data to inspire ideas and decisions in both internal and external business contexts.
- A motivation for problem-solving and, through cross-functional collaboration and of course data, uncovering solutions which increase business effectiveness and efficiency and ultimately support revenue generation efforts.
- Enjoyed and excelled at project managing key business initiatives, including Goals, process design changes, and the development and launch of data and insights visualization tools.
- An interest in staying abreast of the latest trends in travel, tech, business, ecommerce, marketing and leadership.
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia GroupTM Media Solutions, Expedia Local Expert, CarRentals.comTM, and Expedia CruisesTM. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
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