Description
:Business Overview
Commerce & Marketing Company provides advertising and marketing services that include digital ad business, research business, and Youtuber business.
We provide comprehensive support not only from a revenue perspective as a single company, but also by handling unique areas of the marketing industry, including advertising.
About Advertising Products
『Rakuten Marketing Platform Navi』
Department Overview
About Media&Trend Business
We are creating Ad products and Medias utilizing Rakuten Point.
We are the one of core team of Rakuten Advertising Business
If you have not only digital advertising business career but also commerce, retailer, brand, and publisher career, you can be active in our team
Rakuten Web Search provides point earning activity for user with search experience. We earn not only earning ad revenue but also trying to contribute to Rakuten Ecosystem growth unifying search services across Rakuten.
Position:
Why We Hire
Business expansion
Position Details
Job Summary
We are looking for a highly skilled and experienced Marketing Manager to join our User Marketing team. As part of the team, you will be responsible for various marketing activities related to user acquisition, retention, and engagement for our web and app services. This role requires strong analytical skills, strategic thinking, and the ability to collaborate with cross-functional teams.
Responsibilities
- Manage and analyze key performance indicators (KPIs) related to user marketing
Develop and execute strategies to acquire new users
Plan and implement initiatives to engage and retain existing users
Implement strategies to re-engage dormant users
Conduct user analysis and research to gain insights for marketing initiatives
Improve user experience through UI enhancements
Plan and execute marketing campaigns, including social media campaigns
Manage relationships with advertising agencies
Coordinate and manage project timelines with development teams
Prepare internal reports on marketing performance
Collaborate with internal and external stakeholders
Work Environment
There are 10 business-side members and 15 PMs and engineer-side members on the development side. It is an diverse organization with two bases in Japan and Singapore.
Various members work, such as new graduates, EC, advertising platform, advertising agency.
There are 4 business side members in user marketing team.
All members are Japanese, and the average age is 31.5 years old.
Mandatory Qualifications:
Minimum of 5 years of professional experience.
Minimum of 3 years of experience in user-focused marketing.
Experience in team management (small teams are acceptable).
Desired Qualifications:
App marketing experience
- Development project management from requirements definition to release
- Coordination and negotiation with related departments
- Analysis skills using SQL
- Communication using English
Others Information:
Additional information on Location
Futako Tamagawa Rise Office
Additional information on English Qualification
TOEIC Score exceeding 800 (or similar level of English ability or a University Degree earned in an English-speaking country)
In this case, it is necessary to achieve a TOEIC Score exceeding 800 after joining Rakuten in order to be eligible to become a regular employee.
If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by Rakuten, during selection process is required.
#business #PR #marketing #commerce
Languages:
English (Overall - 3 - Advanced)-
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