Job Number:
External Description:
<必須経験/Must Have>
製薬企業でのプロダクトマーケティングの経験2年以上/more than 2 years of Product Marketing Experience in a pharmaceutical company
製薬企業もしくはコンサルティング企業でマーケティング関連のデータ分析・解析、市場調査の経験
<あれば尚可/Nice to have>
領域経験(RA/乾癬/バイオ)/ experience in a related therapeutic area (ideally Biologic or Immunology)
ビジネスレベルの英語力/Business level of English
<学歴/Education>
大卒以上/Bachelor
<職務内容/Job Summary>
- ステークホルダーとの協働によるアンメットニーズを特定するための市場調査
- 担当エリア:皮膚もしくはリウマチ領域(選考過程ののち、オファー時に決定)
- 包括的なデータを分析し、戦略立案に活用するためのインサイトを特定する。
- Immunology領域製品の患者価値とインパクトを最大化するため、グローバルコマーシャルと連携したデジタル戦略を含むブランド戦略および戦術プランの策定のサポート。
- メディカル、セールス、トレーニング、R&D、PRチームなどの関連部門と協力し、現在のビジネスを改善し、将来の機会(適応症、製剤など)を探求する。
- 日本での活動および国をまたがるプロジェクトの計画・実行のための地域・グローバルチームとの協働。
- 予算と経費を管理しながら、戦術的な計画を実行するための外部エージェントを管理する。
- 製品価値を治療領域に浸透させるためのKOLsの管理
- 患者の価値とインパクトを最大化するためのイノベーションを探求する。デジタルチャネルに関する深い知識を発揮し、UCBの評判とブランドパフォーマンスを向上させるための最適なチャネルミックスを構築する
Job Number:
Community / Marketing Title:
Immunology Solution Manager
Location_formattedLocationLong:
Tokyo, Tokyo JP
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