About this Role:
The Analyst Relations (AR) Specialist will be responsible for executing and managing the company's outreach programs to key industry analysts and influencers.
This role is a vital connection point, translating market intelligence from the analyst community back into the organization and ensuring the company's solutions are accurately represented in major market evaluations and reports.
Responsibilities:
Support Strategic Evaluations:
Coordinate, support, and help manage the company's participation in major analyst assessments (e.g., Gartner Magic Quadrants, Forrester Waves, IDC MarketScapes), ensuring alignment of RFI submissions and preparation of supporting demos and materials
Coordinate Analyst Engagement:
Plan, schedule, and manage the logistics of analyst briefings, inquiries, and demos with executives and Subject Matter Experts (SMEs).
Develop Messaging:
Work closely with AR, Product Solutions Marketing, and Product Management to develop content that conveys corporate vision, product roadmaps, and competitive differentiation.
Advanced Intelligence Synthesis:
Utilize GenAI and machine learning tools to rapidly synthesize large volumes of analyst research and competitive data. Transform raw insights into actionable, executive-ready recommendations for Product and GTM teams.
Efficiency Automation:
Leverage approved AI capabilities to automate AR tasks, such as drafting initial content, analyzing internal data sets, and generating recurring AR reports to significantly boost productivity for quarterly reporting.
Requirements:
Experience: 3+ years of experience in Analyst Relations, Product Marketing, Competitive Intelligence, or a related function.
Industry Knowledge: 3+ years of knowledge of the tech industry, including major trends and the role of key firms like Gartner, Forrester, and IDC.
Outstanding Organization & Project Management:
Exceptional time management, detail orientation, and organizational skills. Proven ability to proactively manage multiple concurrent workstreams, deliver complex submissions (RFIs), and adhere to strict deadlines.
AI Tool Proficiency:
Demonstrated ability to utilize and apply AI/ML tools to AR workflows for synthesizing research, analyzing data, and improving speed and accuracy.
Communication & Storytelling:
Strong written and verbal communication skills, including the ability to develop key briefing materials and narratives.
Analytical Thinking:
Strong analytical skills to interpret complex market data and provide actionable, strategic advice to internal leadership.
Education:
Bachelor's degree in Communications, Marketing, Business, or a related field preferred.
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