Campaign Copywriter

1週間前

Tokyo TikTok

Responsibilities
We're seeking a writer to work closely with Product Management, Product Operations, Regional Operations, Design, and Localization teams to craft compelling campaign content for TikTok LIVE. Your writing will effectively educate users while driving engagement with product features. Collaborating with local operations teams and localization specialists, you'll ensure high-quality GTM materials tailored to the Japan market. Additionally, you'll contribute to maintaining and refining our style guidelines.

You're independent, proactive, and comfortable with ambiguity and problem-solving. You have experience juggling multiple projects and prioritizing them to have the greatest impact on your team and the company. You're also a strategic communicator, helping to define product narratives in conjunction with your team.

  • Write and own the quality of TikTok campaigns and content in Japanese.

  • Collaborate closely with operations managers, campaign managers, regional data team, designers, central content designers and localization to set a high bar for GTM content.

  • Ensure consistency between global campaigns localized into Japan and local campaigns written in Japanese.

  • Proof read and edit an amount of English content when needed.

  • Contribute to our content guidelines and be a champion for best practices.

  • Manage and prioritize projects with multiple stakeholders.

  • Identify process improvements to optimize collaboration.

  • Collaborate with, influence, and drive consensus with stakeholders and their feedback.

  • Complete high-quality work in a fast-paced, dynamic work environment.

Qualifications
Minimum qualifications:

  • Advanced Business Japanese and English skills

  • 3+ years experience in digital writing for websites, campaigns, emails, notifications, or creatives.

  • Deep understanding of social media and mobile application users in Japan.

  • Excellent written and verbal communication skills.

  • Experience in content strategy and copywriting.

  • Experience collaborating cross-functionally with product teams.

  • Entrepreneurial attitude, ability to deal with rapid changes and situations that are not ideal.

Preferred qualifications:

  • Self-starter who can manage multiple projects in a fast-paced environment and stay focused when faced with changing requirements.

  • Writing portfolio including, but not limited to: feature articles, ad campaigns, blog posts, product launch content, editorial calendar, email newsletters, style guide additions.

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​

​

Diversity & Inclusion​

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​

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