Marketing Lead – PROEVER

2週間前

Minato マネジメントソリューションズ ￥900,000 - ￥1,200,000 per year
Intro
PROEVER is an AI-powered project management platform built in Japan and now preparing for global expansion.

We are looking for a Tokyo-based, Japanese–English bilingual Marketing Lead to drive the global brand and demand generation for PROEVER.

About MSOL & PROEVER
Management Solutions (MSOL) is a Japan-based consulting firm specialized in project and program management. We support executives and PMOs across industries with hands-on PMO services and transformation projects.
PROEVER is MSOL's flagship AI-powered project management SaaS.

Unlike task-centric tools, PROEVER provides:
A program-level view across multiple projects
Real-time visibility into status, risks, and impact
AI support for reporting and decision-making at executive and PMO level
We are now entering a major product renewal and global expansion phase, including overseas events and cloud marketplace initiatives.
Role Overview

As Marketing Lead, you will:
Own the overall marketing strategy for PROEVER (Japan + global)
Build and strengthen the brand, story, and messaging
Plan and run integrated campaigns that support pipeline and ARR growth
Work directly with executives, product, sales, and customer success
This is a hands-on and strategic role: you will design the narrative and also execute campaigns yourself.
Key Responsibilities
Define and execute the marketing strategy and annual/quarterly plans for PROEVER
Own positioning, messaging, and storytelling for executives, PMOs, and enterprise customers

Plan and manage integrated demand generation campaigns, including:
Events, webinars, conferences, and community activities
Digital marketing (email, website, social, paid where appropriate)
Content marketing (case studies, one-pagers, whitepapers, decks, etc.)
Lead PR and communications activities in collaboration with internal and external stakeholders
Drive co-marketing with partners (e.g., cloud providers, consulting partners, SIers)
Own and optimize website, landing pages, and campaign assets, working with designers/writers where needed
Track performance using MA / CRM / analytics tools and continuously improve ROI
In the mid-term, help build and develop a small marketing team (hiring, coaching, process design)
Requirements – Must-Haves
5+ years of experience in B2B marketing, ideally in SaaS / software / technology
Proven track record in planning and executing multi-channel campaigns (online & offline)
Ability to create and/or direct high-quality marketing content (LPs, decks, emails, etc.)
Hands-on experience with marketing tools (e.g., MA, CRM, analytics, webinar tools)
Fluent Japanese (native or near-native) for content creation and stakeholder communication
Business-level English for meetings, presentations, and written communication
High sense of ownership, speed, and accountability – comfortable working in an evolving environment
Requirements – Nice to Have
Experience in enterprise SaaS or products for project management / PMO / EPMO
Experience in PR / media relations or corporate communications
Experience in global or regional marketing (APAC, US, EU, etc.)
Familiarity with Microsoft / cloud ecosystems or marketplace-based go-to-market
Interest or experience in AI / data / analytics products
Work Style & Location

Employment type:
Full-time, permanent employee

Location:
Tokyo Midtown Tower (Roppongi), Minato-ku, Tokyo

Work style:
Hybrid + flextime (no core time)

We expect regular on-site collaboration with product, sales, and leadership, so we are looking for Tokyo-based candidates (or those willing to relocate).

Candidate must be legally eligible to work in Japan.
Why Join Us
Become the marketing owner of a next-generation AI project management platform
Work closely with top management, product, and engineering – high visibility and impact
Help build a global SaaS brand born in Japan, from an early stage of its global journey
Join a culture that values professionalism, continuous learning, and psychological safety
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