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Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

Position Overview

We are looking for a Customer Experience Campaign Manager to design and execute cross-functional initiatives that span customer segments, categories, and channels. This is a hands-on role that brings together internal resources (e.g., platform features, recommendation modules, in-app placements) and external channels (e.g., advertising, social media) to create seamless experiences that resonate with users.

Working closely with internal and external stakeholders — including marketing, product, and data teams — you will drive the entire campaign lifecycle from planning, setup, and execution through to continuous improvement, with a strong focus on designing end-to-end user journeys that deliver real value.

Key Responsibilities

• Design and implement campaigns based on user segments and category priorities

• Utilize platform features (e.g., banners, recommendations) to enhance on-platform experiences

• Collaborate with external channels (e.g., digital ads, social media) for integrated communication flows

• Build and operate communication scenarios using internal admin systems and third-party tools (e.g., AIRES, AIQUA, )

• Work cross-functionally with internal teams (product, BI, UX, marketing, media) for project execution

• Monitor KPIs through dashboards and reporting tools, and implement improvements based on data analysis

Required Qualifications

• Professional experience in customer experience, product marketing, or related fields

• Practical experience designing and operating campaigns using behavioral or customer data

• Ability to manage and execute projects using internal admin systems and third-party tools

• Cross-functional collaboration skills across departments

• English proficiency sufficient for daily work (reading documents, participating in meetings, communicating via chat or email)

Preferred Qualifications

• Experience with marketing automation or CRM tools (e.g., Braze, Salesforce)

• Experience managing digital advertising campaigns (e.g., SNS, paid ads)

• Working knowledge of BI tools or SQL, or the ability to direct analysis

• Experience designing integrated campaigns across internal and external channels

• Background in UX research, retention marketing, or digital product industries

What You'll Gain

• Hands-on experience designing campaigns that connect platform features with external channels

• Autonomy to drive initiatives from planning to execution and continuous improvement

• Cross-functional collaboration across product, UX, data, and marketing teams

• A core role in shaping user journeys that deliver meaningful experiences
   

ポジション概要

プラットフォーム全体の顧客体験を向上させるため、セグメント・カテゴリ・チャネルを横断してキャンペーンの設計と運用をリードする実行型のポジションです。社内機能(バナー、レコメンドなど)と外部チャネル(広告、SNSなど)を統合し、ユーザーにとって価値のある一連の体験を構築します。

マーケティング、プロダクト、データなど、社内外のステークホルダーと連携しながら、企画ー構築ー配信ー改善までのサイクルを一貫して推進し、ユーザーにとって本質的な価値を生むエンドツーエンドの体験設計に重点を置いたポジションです。

主な業務内容

• ユーザーセグメントやカテゴリに応じたキャンペーンの設計・実行

• プラットフォーム内機能(レコメンド、バナー等)を活用した体験設計

• 広告やSNSなどの外部チャネルとの連携による統合施策の実施

• 社内の管理ツールや3rdパーティーアプリケーションを用いた配信設計・運用

• テック・マーケ・営業など複数部門と連携したプロジェクト推進

• ダッシュボードやレポートツールによるKPIモニタリングと改善施策の立案・実行

応募要件(必須)

• 顧客体験、プロダクトマーケティング、関連領域での実務経験

• 行動データ、顧客データを活用したキャンペーン設計、運用の経験

• 社内管理システムや外部ツールを活用したプロジェクト推進・運用のスキル

• 部門横断での協業経験、プロジェクトマネジメントスキル

• 業務上必要な英語力(システム理解、会議参加やチャット等)

歓迎要件

• MA/CRMツール(例:Braze、Salesforceなど)の使用経験

• SNS広告、ディスプレイ広告、リスティング等の運用経験

• BIツールやSQLの利用経験、または分析ディレクションスキル

• 社内外チャネルを統合したキャンペーン設計経験

• UXリサーチやリテンションマーケティングの実務経験

• EC/アプリ/デジタルプロダクト業界での業務経験

このポジションで得られること

• 社内外のチャネルを連携させた、統合型キャンペーン設計・運用の実践経験

• 企画から改善までを一貫して推進する裁量ある業務機会

• 数チームとのクロスファンクショナルなコラボレーション経験

• ユーザー体験の中核を担い、行動変容を生み出す達成感

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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at  We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.

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