You're the kind of person who looks at the way technology is reshaping our world and thinks, "I want to be part of that." Complex problems excite you. Being in the middle of fast-moving conversations, influencing outcomes, and helping clients navigate their next big challenge gives you energy.
You thrive when surrounded by sharp, curious teammates — people who push your thinking, value collaboration, and aren't afraid to challenge the status quo. You're fascinated by how emerging technologies like GenAI, FinTech innovation, blockchain applications, and Greentech breakthroughs can redefine industries and open entirely new possibilities. And you want to be right where those shifts are happening.
We're looking for individuals who bring that same spark — high-energy, intelligent, ambitious talents who see themselves growing into trusted communication consultants and future leaders. People who bring fresh ideas, a sense of humor, and an open mind. People who enjoy working across teams, across markets, and across perspectives.
If this feels like a story you want to be part of, turn the page.
The Plot Thickens: Job Description — Senior Account Executive

What You'll Do

• Shape our reputation across markets, bringing leadership, creativity, and strategic clarity
• Advise clients with confidence, offering insights that influence business outcomes and sharpen differentiation
• Craft and execute integrated MarComms strategies across earned, owned, social, and paid channels
• Run regional and multi-market programs, ensuring profitability, quality, and standout work
• Partner with senior leaders to elevate ideas, strengthen programs, and drive campaign excellence.
• Build trusted relationships with clients, including senior and C-suite stakeholders.
• Stay ahead of the narrative, anticipating risks, identifying opportunities, and shaping smarter strategies
• Support new business pursuits, contributing research, insights, and pitch storytelling
• Track industry and media trends, especially in fast-evolving tech sectors, to inform outreach and strategy
• Champion digital-first thinking, integrating modern storytelling and measurable impact into every plan
• Expand media and analyst engagement, exploring innovative and unconventional influencer pathways
• Raise the bar on communication, delivering crisp and compelling writing and presentations
• Apply and evolve Hoffman methodologies to strengthen regional consistency and craft discipline.
• Support team development, contributing to a high-performing, collaborative culture
• Participate in agency initiatives, from off-sites to cross-market knowledge sharing.

Attributes of the Protagonist (That's You)

• Strategic thinker who sees the bigger picture and translates business goals into communication strategies that create real impact.
• Builder of trust, strengthening client relationships through professionalism, clarity, and meaningful engagement.
• True team player, known for developing talent, fostering creativity, and empowering teams to do their best work.
• Natural storyteller and communicator, delivering exceptional writing, presentations, and persuasive narratives across traditional and digital platforms.
• Digitally fluent strategist, integrating data, social media, and emerging technologies into holistic, modern campaigns.
• Connector of dots, linking trends across industries (tech, IoT, supply chain, and more) to spark innovative PR and marketing ideas.
• Proactive problem solver, anticipating challenges, navigating ambiguity, and turning obstacles into strategic opportunities.
• Trailblazer, driven by curiosity and courage to push boundaries, test new ideas, and set higher standards of excellence.
• Collaborative influencer, sharing knowledge generously and inspiring peers across markets.
• Commercially astute professional, balancing creativity with business discipline to support sustainable client and agency growth.
• Culture shaper, bringing energy, integrity, and inclusiveness that strengthen the agency's reputation inside and out.

The Hero's Background: Qualifications

• Bachelor's degree in Communications, Public Relations, Marketing or a related field; postgraduate or MBA qualifications are a plus.\
• Native or near-native fluency in Japanese, and strong business-level English (verbal and written)
• Ability to engage Japanese media is a strong plus.
• 3–5 years of experience in public relations, integrated communications, or marketing — ideally within an agency environment.
• Proven experience supporting regional or multi-market accounts, delivering work that demonstrates measurable business impact.
• Strong understanding of the technology, B2B, and digital ecosystem — able to connect insights across sectors such as IoT, semiconductors, and supply chain.
• Strategic planning capability, able to translate client business goals into compelling, integrated communication campaigns.
• Demonstrated expertise in media relations, storytelling, and stakeholder engagement, including interactions with senior and C-suite audiences.
• Hands-on experience managing cross-functional teams and mentoring mid-level talent toward stronger performance and leadership.
• Fluency in digital and social trends, including analytics and integration of owned, earned, and paid channels.
• Exceptional presentation, writing, and consulting skills — persuasive, articulate, and confident under pressure.
• Entrepreneurial mindset with strong commercial acumen, balancing creative ambition with business profitability.
• Comfort operating in fast-paced, multicultural, and matrix environments across APAC or global markets.

About The Hoffman Agency
We are an integrated communications consultancy built to solve tough challenges — the more complex, the better — for technology companies shaping the future. Headquartered in Silicon Valley, our network spans across global innovation hubs including Bangkok, Boston, Beijing, Hong Kong, Jakarta, Kuala Lumpur, London, Munich, Paris, Portland, San Jose, Seoul, Shanghai, Singapore, Taipei, and Tokyo.

At Hoffman, we combine deep tech understanding with bold storytelling to help brands stand out, influence conversations, and drive meaningful impact.

For more information, visit

We are proud to be a diverse and inclusive workplace — one that celebrates individuality and welcomes people of all backgrounds. We're an equal opportunity employer, and we encourage applications from all individuals regardless of race, ethnicity, nationality, gender identity, sexual orientation, age, religion, disability, or veteran status.

Join us and be at the forefront of marketing and communications innovation, partnering with industry-leading technology brands across the world. We value diverse perspectives, inclusive decision-making, and ideas that push boundaries to shape what's next.

We offer a competitive salary, comprehensive benefits, and career growth opportunities — plus a unique four-week paid sabbatical after four years of service, because we believe in rewarding dedication and balance.