Minato-ku, Tokyo, Japan Deckers

【業務内容】

35%
アウトリーチ&コミュニティエンゲージメント: ブランド認知とアドボカシーを拡張するために、関係性の構築とコミュニティ形成を推進。カルチャーや価値観に共鳴する個人・団体とのつながりを深め、ブランドとの継続的な関与を促進します。

30%
コンテンツ制作・運用: 構築したコミュニティと連携しながら、ブランドの世界観を体現し、メンズスタイルやカルチャーに共鳴する魅力的なコンテンツを企画・編集・管理。ブランドの声を反映したストーリーテリングを通じて、深いエンゲージメントを生み出します。

15%
ソーシャルメディア分析・最適化: ソーシャルメディア上のトレンドやインサイトを継続的にモニタリングし、コンテンツやエンゲージメント施策の最適化に活用。ブランドの声とメンズカルチャーに響く表現を磨き続けます。

10%
収益チャネル支援: トレード施策やその他のマーケティング活動を通じて、収益チャネルの成長をサポート。ブランドの一貫性を保ちながら、各チャネルでの効果的な展開を支援します。

10%
商品企画・GTM戦略支援: マーチャンダイジングチームと連携し、プロダクトブリーフの作成や品揃え計画の立案をサポート。市場投入(Go-To-Market)戦略の策定にも関与し、ブランドの世界観と顧客ニーズを反映した商品展開を推進します。

※副業禁止

【学歴】

・高等学校卒業以上

【職務経験・スキル】

・ファッション、スポーツ、ライフスタイルブランド業における実務経験2年以上(ブランド、代理店、出版、コンテンツ制作、小売などの分野を含む)
・部門横断的な業務経験、およびグローバルチームとの連携の経験がある方を歓迎
・マーケティングおよびPRの基礎的なスキル
・優れたコミュニケーション能力
・業界およびカルチャーに対する理解と積極的な関与
・日本語ネイティブレベル、英語の基本的な理解力(読み書き・会話)
・チームワークを大切にできる方



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