In this role, you will create comprehensive, globally aligned marketing strategies and execution tactics, ensuring both short and long-term success in the GLP-1 and total Diabetes business, with the aim of establishing leadership in the industry.
You will be responsible for leading a cross-functional matrix team to deliver the brand strategy for Ozempic/Rybelsus, with a focus on patient journey steps and ensuring excellence in business execution.
Additionally, the role will involve collaborating with Global/International Operations on various committees representing the Japan Region and partially covering the role of senior director as needed.
Other role expectations include, but are not limited to:Work collaboratively with Marketing Management to develop Short & Long-term Marketing Strategy for GLP-1 products (Ozempic, Rybelsus, and Victoza).
Create impactful, measurable, and globally aligned marketing strategies and execution tactics to ensure short and long-term success in the GLP-1 and total Diabetes market, aiming to establish leadership in the industry.
Conduct Market Research to capture market trends and competitors' activities, adjusting business strategies accordingly. Analyze marketing initiatives to determine their impact on the business' success and brand strengthening.Lead the cross-functional matrix team to deliver the brand strategy for Ozempic/Rybelsus, ensuring excellence in execution and delivery of business through effective salesforce liaison and leadership.
Qualifications Bachelor's degree or above is required. Native Japanese language proficiency and a business-level proficiency in English, both verbal and written, are required.Minimum of 10 years of marketing experience including 1 or more of Brand Marketing, New product launch, Digital Marketing such as multi-channel strategy development, and digital contents creation.
Working experiences in life-science industry is required. Pharmaceutical industry experience is preferred. Strategic thinking, data driven, collaborative attitude, and strong stakeholder management abilities are required. Working at Novo Nordisk At Novo Nordisk, we don't wait for change. We drive it.We're a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future.
We cover the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them.From research and development, through to manufacturing, marketing, and sales – we're all working to move the needle on patient care.
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