Job Description
Responsibilities will include (but are not limited to) the following
- Develop launch strategy for a new product (in cardiovascular/atherosclerosis area) based on physician and patient insights and analysis of increasingly diverse customer and market needs
- Plan/manage brand P&L by effectively allocating resources to maximize the value of the brands for short-/mid-term and the lifecycle
- Design and execute promotional plans that effectively and efficiently increase perceived product value across multiple channels in line with the marketing strategy
- Understand the market environment and develop/manage appropriate expense management and sales forecasts to drive product value
- Set appropriate KPIs for business success, track and analyze performance, and identify issues
- Project management to build consensus and resolve issues across cross-functional stakeholders including global/regional counterparts and support groups
- Develop and manage relationships with key opinion leaders and academic societies, and obtain professional input from them
- Develop branded/unbranded materials and tools used for effective promotion aligned with global marketing strategy as one of the Early Launch Markets (ELM) and collaborate/manage external agencies efficiently and effectively while improving workflows
- Work with sales leaders to validate sales plans and identify issues through discussion of strategy and tactics, and implement effective countermeasures
- Prepare materials and presentations for senior management proposals
- Ensure managing compliance and minimizing compliance risks from the company-wide perspectives
Required Skills, Education, And Experience
- Patient-centric mindset and strong commitment to the product's value
- Ability to construct logical arguments from a multi-faceted perspective
- Problem-identification and -solving skills based on flexible, strategic, creative/out-of-box thinking rather than solely relying on past experience
- Team player with cooperation, responsibility, and leadership to achieve team goals
- High ethical standards and strong compliance awareness
- Learning agility ability to adapt to change and continuously learn and grow
- English communication and documentation skills (for collaboration with global teams and communication with senior management)
- Practical marketing experience (preferably in cardiovascular/atherosclerosis areas, or in primary care/chronic disease areas)
Preferred Skills, Education, And Experience
- Project management experience and ability to lead cross-functional teams composed of members from multiple departments, to work on multiple tasks, and to effectively prioritize
- Demonstrates the ability to derive optimum solutions by conducting hypothesis testing/data analysis from mid-long term holistic perspectives based on potential customer needs and future product trends predicted from obtained information and insights (Data driven decision making)
- Exhibits extensive launch knowledge/experience and demonstrates leadership in leading an efficient launch project (launch excellence)
- Fluent English communication skills and experience working in teams composed of multinational/culturally diverse members
Required Skills
Brand Management, Creative Campaign Development, Cross-Functional Leadership, Marketing Budget Management, Marketing Data Analysis, Marketing Strategy Implementation, Market Research, Omnichannel Marketing, Project Management, Strategic Thinking, Teamwork
Preferred Skills
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status
Regular
Relocation
VISA Sponsorship
Travel Requirements
Flexible Work Arrangements
Hybrid
Shift
Valid Driving License
Hazardous Material(s)
Job Posting End Date
06/30/2026
- A job posting is effective until PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID
R364066
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