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Marketing Manager マーケティング 担当

Tokyo, Japan

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Job ID

JR114447

The Company
Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health.

We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us.

Meet the Team
Join a passionate and growing marketing team at the forefront of Dexcom's expansion in Japan. As our Marketing Manager based in Tokyo, you'll play a pivotal role in driving product strategy, market penetration, and brand awareness for Dexcom's innovative diabetes care solutions. Working closely with sales teams, internal stakeholders, and external partners, you will lead a wide range of marketing initiatives—from promotional tool development and event execution to digital campaigns and cross-functional projects. You'll also collaborate with global teams to tailor strategies for the Japanese market, contributing directly to business growth and patient impact.

Where You Come In
As Dexcom continues to expand its presence in Japan, we are seeking a proactive and hands-on Marketing Manager to lead a wide range of strategic and operational initiatives that support product strategy, market penetration, and brand awareness across both launched and pipeline products. This role requires close collaboration with internal teams—including the sales organization—and external stakeholders, as well as with global marketing teams to develop and execute marketing strategies tailored to the Japanese market.

Key Responsibilities

• Develop and execute marketing strategies for Dexcom's diabetes care products, in Japan including post-launch and pipeline product initiatives.
• Plan and produce promotional tools such as catalogs, product presentations, and other marketing materials to support sales activities
• Collect and analyze customer feedback and market insights to inform marketing strategies and promotional planning
• Analyze market and sales data to evaluate performance and propose new initiatives based on findings
• Develop and execute digital marketing initiatives across relevant channels
• Assist in budget planning and forecasting for marketing activities
• Drive cross-functional projects in collaboration with internal departments
• Build and maintain strong relationships with healthcare professionals (HCPs), including KOLs, and develop engagement strategies
• Collaborate with external vendors and agencies to develop materials and execute promotional campaigns
• Plan and implement product training programs for healthcare professionals
• Support the preparation of regular reports on sales performance, market share, and goal achievement
• Ensure all marketing activities comply with ethical standards and corporate compliance policies

What Makes You Successful

• Proven experience in hands-on marketing execution, including content creation, material development, and event management
• Strong analytical and project management skills, with the ability to manage multiple initiatives and vendor relationships simultaneously
• A proactive, self-starting mindset with a problem-solving attitude and strong team collaboration skills
• Strong language skills in both English and Japanese

Education And Experience

• Minimum of 5 years of marketing experience in the pharmaceutical or medical device industry
• Bachelor's degree or higher from an accredited university

Travel Required

• Domestic travel: 20–40%

【募集職種】
職種名
:マーケティングマネージャー (非管理職)

勤務地
:東京(目黒オフィス)

雇用形態
:正社員

【ポジション概要】
デクスコムジャパンのマーケティング部門において、チームの一員として製品の市場浸透とブランド認知の向上を担うポジションです。営業組織を代表とする様々な社内外ステークホルダーと密に連携しながら、製品戦略立案と実行、販促ツールの企画・制作、イベント運営、デジタル施策の推進など、幅広いマーケティング活動を担当していただきます。グローバルチームとの協働も含め、日本市場に最適化されたマーケティング施策の実行を通じて、事業成長に貢献していただきます。

【業務内容】

• 日本市場におけるマーケティング戦略の企画・実行(上市後の製品と開発中の製品
• マーケットインサイトの収集・分析、施策への反映
• カタログ、製品プレゼン資料などの販促ツールの企画・制作
• 市場・販売データの分析による施策評価と改善提案
• デジタルマーケティング施策の立案・運用
• マーケティング予算の作成支援・予測支援
• 他部門との連携によるクロスファンクショナルプロジェクトの推進
• 医療従事者(HCP)やKOLとの関係構築、エンゲージメント戦略の策定
• 外部ベンダー・代理店との連携による資材開発・プロモーション施策の実行
• 医療従事者向け製品トレーニングプログラムの企画・実施
• 売上高・市場シェア・達成状況に関する定期レポートの作成支援
• 法規制や業界ガイドライン(薬機法、公正競争規約など)に関する基本的な理解による実務でのコンプライアンス遵守

【応募資格】
必須要件

• 医療機器または製薬業界におけるマーケティング経験(5年以上)
• マーケティング資材の企画・制作、イベント運営などの実務経験
• 複数プロジェクトや外部ベンダーの管理経験
• 自発的に課題を発見・解決できる実行力、チームとの協働力
• 日本語・英語ともに高いコミュニケーションスキル(ビジネスレベル)

歓迎要件

• 糖尿病領域でのマーケティング経験

To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.
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