forestの魅力
1. ミッション・ビジョン
『日本のモノを育み、世界を彩る。』
forestは、日本全国に存在する高品質で持続可能な"良いモノ"を、次世代に繋ぎ、世界中に届けることを目指しています。
日本らしい視点で企画された日常を豊かにする日用品、伝統や技術・地域性に根ざしたプロダクト・・・そうした優れた日本発のブランドをデジタルの力と戦略的経営によって最大化する。
それが私たちの挑戦です。
2.事業概要
forestは、 M&Aを通じて日本全国のモノづくりブランドを承継し、成長を実現するスタートアップ です。
2021年の創業以来、 20件以上のブランド承継や立上げを実施 してきました。
ブランドの"本質的な魅力"を活かしながら、 商品企画・EC運営・物流・マーケティング・顧客対応まで一気通貫の体制で自社事業としてブランドの価値を最大化 する点がforestの強みです。 (この点で、支援者として関与するECコンサル企業や、投資のみ行い短期Exit前提のPEファンドとはビジネスモデルが異なります。)
また、日本の優れた伝統工芸品を海外へ発信する自社運営の越境ECストア「omakase」や、燕三条の金物をUS Amazonを通じて販売するなど、 日本発のモノづくりブランドの海外展開 を積極的に行っています。
日本の伝統工芸品を世界に届ける海外事業も展開しています。
3.会社の成長性
・今後ますます拡大する 国内EC市場および越境EC市場(25兆円以上)
・少子高齢化を背景とした事業承継問題、それに対して M&A活性化を推進する日本の経済政策
・生産年齢人口減少により求められる DXや自動化を通じた生産性の向上
上記の日本の構造的な社会課題(メガトレンド)を背景に、forestのモノづくり×EC×M&Aをテーマとしたビジネスモデルに対して今後一層の成長が期待されています。
2024年に 黒字転換を果たし、直近では前年比約2倍の売上成長を達成 しました。
2025年10月にはシリーズBラウンドを行い、 累計総額90億円規模の資金調達を実施済み です。
これにより、越境EC基盤、物流拠点、テクノロジー活用、人材への投資を加速させ、さらに高い成長角度で事業を拡大する計画です。
日本経済新聞社による 「NEXTユニコーン企業」にも選出 されるなど高い成長性を評価いただいており、 1~数年以内のIPOを視野に経営管理体制も強化中 です。
また、主要株主には東京大学エッジキャピタル(UTEC)、住友商事系CVC、NORDSTAR、Headline Asia、DBJキャピタル、ウェルスアセットなど、国内外の投資家が名を連ねています。
直近のシリーズBラウンドでは新たに電通・博報堂・三菱地所のCVCも株主として参画いただき、より大規模なビジネス展開が可能な体制を築いています。
4.メンバーとカルチャー
『IQよりEQ---誠実さと正直さを重視し、挑戦を楽しみ、困難に立ち向かう精神を大切にしています』
EC運営会社、D2Cブランド、グローバルメーカー、投資銀行、メガベンチャー、戦略コンサルタントなどの様々なバッグラウンドのメンバーで構成されています。
3つのforest Value(Pioneer Spirit, Grit, Respect All) を大切にしながら、国内外の現場を駆け巡る 泥臭さも厭わないハンズオンなスタイル が特徴です。
ダイバーシティーを重視する文化で、新しいアイデアに対して積極的な文化があります。 東アジア・東南アジア・欧米ルーツのメンバーも多数活躍中
年齢構成は均等で20代執行役員など若手も活躍しています
【弊社についてより詳しく知りたい方へ】
- 弊社公式HPの採用ページをご覧ください。
- forestグループで働く人の雰囲気を知りたい方は、Wantedlyのストーリーをご覧ください。
2025年10月に60億円規模のシリーズB資金調達を完了しました。これを機に大手メディアにも取材いただきました。
- BRIDGE「60億円調達した「日本のモノづくり」事業承継が掴んだシリーズB——forest 湯原氏に聞く M&A 成功の「背骨」論」
- NewsPicks「"日本版エルメス"を輩出せよ。「売却なきM&A」で挑む世界的ブランドへの挑戦」
Specific Job Responsibilities
【Cross-Border E-Commerce Operations for Western Markets】
◯Managing and operating SNS accounts (mainly Instagram), including content creation and posting schedules.
◯Product registration and page creation on e-commerce mall (Amazon) and our own Stores (Shopify).
◯Marketing on EC mall, & our own online store, including advertising/sales campaigns tailored to the target markets.
◯Setting up new accounts and stores on new e-commerce platforms.
◯Directing customer service and order processing operations.
You will support these tasks under the guidance of the cross-border e-commerce operation team.
Skills You Will Develop
◯ Digital Marketing Related to E-Commerce
◯Desktop Research
◯Logical Thinking and Insight Development
◯Office Skills (PowerPoint, Excel, Word)
How We Work
◯Collaborate with overseas business unit's cross-border operation staff.
◯Work is office-based in Shibuya.
◯A minimum commitment of 3 workdays per week is required (adjustments possible for exam periods)
日本の素敵なブランドを海外に届けるべく、日々真剣に取り組んでいます
Desired Candidate Profile
We are looking for individuals who are proactive, curious, and passionate about digital content and social media, with great attention to detail. Ideal candidates excel at working independently while also being open to feedback and collaboration.
【Required Skills】
◆Understanding of major SNS platforms (especially Instagram), including trends and basic engagement knowledge.
◆ Business-level English proficiency.
【Preferred Skills】
・Creativity and visual sense.
・Attention to detail and organizational skills.
Accuracy in product page descriptions and social media posts, with the ability to align with the brand's voice. Organizational skills to manage content schedules and track both published and upcoming posts.
・Adaptability and eagerness to learn
・Basic design skills
Using tools like Photoshop, Illustrator, Canva, etc.
Experience in short video editing with tools like CapCut is a plus.
・Interest in Japanese culture and stationery.
・Japanese proficiency at N1 level or higher.
Priority will be given to applicants who can work 3 days a week for at least 4 hours each day and commit to at least one year.
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