Minato ENGAWA株式会社
▼Work in a global environment We are looking for a CRM sales planning/business development promotion leader.


Job description:


As a sales planner, you will be responsible for promoting the overall business development of the cross-border marketing solutions business, which promotes Japanese brands and services to overseas users.


As the CRM brain who plans medium- to long-term sales strategies on which markets to approach and how to approach them, you will be responsible for formulating and executing strategies to acquire high-quality leads.

Specifically...

◎New lead creation

  • Extract leads using MA tools (※) and target companies
  • Create scenarios and plan and execute approach strategies
◎Generate potential leads

  • Formulate and implement toB digital marketing content
  • Plan and execute content for potential/actual customers (HP blogs, direct mail, ads, email newsletters, webinars)
  • Acquire and nurture leads through offline events, outbound calls, emails, direct mail, etc.
◎Share strategies and execute PDCA

  • Share inside sales strategies with division heads and sales managers
  • Collaborate with field sales teams
  • Collect information from inside sales execution members and execute PDCA for strategies
※Use Salesforce (Pardot) as MA tool

▼Subsequent career (example)

Start in business development (sales planning) → Manager after a few years

※We are looking to welcome highly qualified leaders who want to act with discretion in a dynamic environment. We also welcome those who want to take on the challenge of leadership.

▼Japan's charm → Spreading information overseas About the Cross-Border Marketing Headquarters


We handle a wide range of overseas promotional projects for English-speaking countries (North America, Europe, Oceania), Greater China, East Asia, and Southeast Asia.

While staying in Japan, we grasp the trends in the relevant region and propose optimal measures to clients.

Many requests are received through AnyMindGroup's overseas bases, and it is a rewarding job to solve domestic and international issues with resources including overseas.

[Cross-Border Marketing Headquarters]


This department supports the overseas marketing of clients' brands and services through multilingual and cross-border communication media such as foreign language SNS/Youtube, and foreign influencers.

・Foreign KOL/influencer

・English media "Tokyo Weekender"

・Foreigner membership in Japan

・Multilingual SNS marketing support (magazines, web media, offline)


As an example, we will cast the appropriate influencer after understanding the needs and culture of the target country based on the client's request, and plan and create content that local people find attractive.

We will put together and propose a wide range of promotion plans, both online and offline, such as SNS management agency projects and events for our clients.

▼Our strengths


ENGAWA is developing a promotion support business for a wide range of markets, including Europe, the US, China, East Asia, and Southeast Asia.

Our strength is that we can provide global solutions in the true sense of the word, not limited to countries and regions.

We also have many collaborative projects with AnyMind's overseas bases, which have brand power in digital marketing.

We receive many requests from multinational companies expanding overseas and their overseas bases, and we have a high level of discretion and freedom, such as jointly proposing Japanese and overseas measures.

ーーーーー

[Work style] Work at Roppongi Hills headquarters, flextime system

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