Social Media Specialist

7日前

Tokyo エンワールド・ジャパン株式会社
【企業の特徴】

外資系ラグジュアリーコスメブランド

<ポジションサマリー>

日本の主要SNSでの戦略設計、分析、予算管理、各チーム連携を担い、消費者インサイトを基にブランドのエンゲージメントと市場競争力を高めるポジションです。

【仕事内容】

■role Overview


As Social Media Specialist, you will play a role in shaping the brand's digital voice and consumer engagement strategy across key Japanese platforms, including X, @cosme, and LIPS.

This role goes beyond content execution requires a strategic mindset to translate consumer insights into actionable business intelligence, influence crossfunctional planning, and drive brand equity in a highly competitive market.

You will be responsible for managing content, campaigns, and budgets, while also leading social listening efforts to inform product development, marketing strategy, and retail activations.

Your work will directly impact how the brand connects with Japanese consumers and adapts to evolving beauty trends and digital behaviors.

■key Responsibilities

Strategic Content Planning & Execution


Develop and execute platform-specific content strategies for X, @cosme, LIPS, and other relevant channels, ensuring alignment with brand positioning, campaign objectives, and consumer expectations.

Integrate retail and store activations into the broader digital narrative to drive omnichannel engagement.

Campaign & Budget Management

Oversee social media campaign planning and budget allocation, ensuring optimal resource use and measurable ROI. Collaborate with internal teams to align campaign KPls with broader marketing and business goals.

Performance Analytics & Reporting

Deliver regular performance reports and strategic dashboards that go beyond metrics-providing insights, learnings, and recommendations to inform future initiatives. Present findings to internal stakeholders and global HQ to support data-driven decision-making.

Global & Local Alignment


Act as a strategic liaison between Japan and global HQ, ensuring local execution reflects global brand guidelines while adapting to the nuances of the Japanese market.

Provide feedback to HQ based on local insights and consumer behavior.

Cross-Functional Collaboration


Partner with Product Marketing, PR, E-commerce, LINE, and Retail teams to codevelop integrated campaigns that leverage social media as a key consumer touchpoint.

Contribute to 360° planning with a digital-first perspective.

Social Listening & Consumer Intelligence

Lead social listening efforts to monitor brand sentiment, identify emerging trends, and uncover unmet consumer needs. Translate findings into strategic recommendations that inform product innovation, content development, and risk mitigation.

Trendspotting & Innovation

Stay ahead of evolving beauty trends, platform algorithms, and consumer behaviors.

Proactively identify opportunities for digital innovation and pilot new formats or engagement models to keep the brand at the forefront of social media excellence.

【応募資格】

■required Qualifications

Native-level Japanese communication skills and business-level English proficiency.

3+ years of experience in social media strategy, digital marketing, or social listening within the beauty, luxury, or FMCG sectors.

Proven ability to extract and synthesize consumer insights from social listening tools and translate them into strategic actions.
Hands-on experience managing content and campaigns on Japanese platforms (X, @cosme, LIPS), including retail/store-related promotions.
Budget management skills and experience measuring campaign effectiveness.
Demonstrated success in collaborating with global HQ and cross-functional teams to align local execution with brand strategy.
Strong analytical and strategic thinking capabilities, with a passion for consumer behavior and digital storytelling.
High adaptability and resilience in fast-paced, dynamic environments.

■preferred Qualifications

Deep understanding of Japanese digital culture, social platforms, and influencer ecosystems.
Proficiency in social listening and analytics tools (e.g., Meltwater, Talkwalker, Brandwatch).
Experience leading cross-functional projects within global organizations.

【給与】 万円 (スキル・経験により決定)

【Job Reference ID】:

JO
【英語力】:
ビジネスレベル

【日本語力】:
Fluent – Native level (Equivalent to JLPT N1)

【待遇・福利厚生】:
リモートワーク制度(ハイブリッド勤務) 社会保険完備

【休日休暇】:
完全週休二日制(土曜、日曜、祝日)、年末年始休暇、年次有給休暇

【選考プロセス】 :
書類選考、面接数回を予定


雇用形態 :
正社員

職務レベル
シニアレベル
雇用形態
正社員
職務タイプ
マーケティング、営業
業種
人材派遣・人材紹介

  • Social Media Marketing Consultant

    2週間前

    Tokyo HAK JAPAN

    SNSのコンテンツ戦略/運用/グロースに関わった経験と、データや分析ツールを用いた効果検証の経験を持つSocial Media Consultantが求められます。SNS領域に加え、PRコンサルティング業務にも関与することです。 · ...

  • Social Media Manager-TikTok(SNS運用)

    1ヶ月前

    Tokyo AnyMind Group

    消書 ２２ ＜ TikTok ３３４５６ ， TikTok · TikTok · Instagram Reels · YouTub Shorts · ...

  • Social Media Manager-TikTok(SNS運用)

    7日前

    Tokyo, Tokyo AnyMind Group ￥3,600,000 - ￥4,800,000 per year

    演前 TikTok 步行 ：：eiitkTikTok PlaEform ni Motomeru Henkaiteki Joshto o Seiryo suru Editor wo Bokkatsu shimasuite irimasen ka · ...

  • ENGAWA出向※ Part-time Project Manager – Social Media

    2日前

    Tokyo, Tokyo AnyMind Group Part time

    ENGAWAでは、AnyMind Groupのクロスボーダー事業推進を担い、中華圏の大手ゲーム企業の日本市場展開を支援するプロジェクトマネージャーのアルバイト・パートタイムを募集しています。 · ...

  • ENGAWA出向※ Part-time Project Manager – Social Media

    7日前

    Tokyo AnyMind Group Part time

    ENGAWAでは、AnyMind Groupのクロスボーダー事業推進を担い、中華圏の大手ゲーム企業の日本市場展開を支援するプロジェクトマネージャーのアルバイト・パートタイムを募集しています。 · ...

  • Social Media Specialist

    4週間前

    Tokyo Games Workshop ￥200,000 - ￥300,000 per year

    · Collaborating closely with the Marketing Manager and wider Customer Engagement team, you'll take the lead in creating, selecting, localising, and scheduling compelling social content that not only resonates locally but also reflects what is right for Games Workshop, our IP, an ...

  • Social Media Specialist

    7日前

    Tokyo エンワールド・ジャパン株式会社

    This role plays a key part in shaping the brand’s digital voice and consumer engagement strategy across key Japanese platforms, Native-level Japanese communication skills · Budget management skills · Demonstrated success in collaborating with global HQ · , Develop and execute pla ...

  • Social Media Specialist

    3週間前

    Tokyo Plaud Full time

    Manage content planning and operation for major social media platforms in Japan to enhance brand awareness and user engagement. Build and maintain a highly engaged user community to encourage interaction and organic word-of-mouth promotion. Plan and execute online and offline use ...

  • Social Media Specialist

    3週間前

    Tokyo Plaud $1,000,000 - $2,500,000 per year

    Plaud is building the world's most trusted AI work companion for professionals to elevate productivity and performance through note-taking solutions. · ...

  • SOCIAL MEDIA SPECIALIST

    3週間前

    Chiyoda Parfums Christian Dior

    +Job summary · As a SOCIAL MEDIA SPECIALIST at Parfums Christian Dior Japon, you will play a key role in shaping the brand's digital voice and consumer engagement strategy across key Japanese platforms. · +Qualifications3+ years of experience in social media strategy, digital mar ...

  • Social Media

    1週間前

    Tokyo Algomarketing

    This is an opportunity to craft and tell the stories of users, products, and the progress enabled by the internet economy. · We're looking for somebody to bring these stories to life across the social media channels our Japanese users—and prospective users—care about.We'll help s ...

  • Social Media Specialist

    3週間前

    Tokyo Games Workshop

    We have an exciting opportunity for a proactive and data-driven Social Media Specialist to join our Customer Engagement team in Tokyo. Collaborating closely with the Marketing Manager and wider Customer Engagement team, you'll take the lead in creating compelling social content t ...

  • Social Media Specialist – Japan

    3週間前

    Tokyo Games Workshop

    We have an exciting opportunity for a proactive and data-driven Social Media Specialist to join our Customer Engagement team in Tokyo. · Collaborating closely with the Marketing Manager and wider Customer Engagement team, you'll take the lead in creating, selecting, localising, a ...

  • Social Media Specialist – Japan

    3日前

    Tokyo Games Workshop

    We have an exciting opportunity for a proactive and data-driven Social Media Specialist to join our Customer Engagement team in Tokyo. · ...

  • Social Media Specialist

    6日前

    Tokyo en world Japan K.K.

    +This role goes beyond content execution requires a strategic mindset to translate consumer insights into actionable business intelligence... · Develop and execute platform-specific content strategies for X, @cosme, LIPS... · ...

  • Social Media Specialist

    3週間前

    Tokyo Plaud

    We are building the next generation intelligence infrastructure and interfaces to capture extract and utilize what people say hear see and think. · ...

  • Social Media Specialist

    4日前

    Tokyo Plaud

    Manage content planning and operation for major social media platforms in Japan to enhance brand awareness and user engagement. · ...

  • Social Media Specialist

    2週間前

    Tokyo, Tokyo KOJIMA PRODUCTIONS

    Based at our studio in Tokyo, you will be a key member of the marketing team and play a central role in our promotional marketing activities. · ...

  • Social Media Specialist

    3週間前

    Tokyo, Tokyo Plaud

    We are building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize what you say, hear, see, and think. · Manage content planning and operation for major social media platforms in Japan (X, Instagram YouTube LINE etc.) to enhance brand ...

  • Social Media Analyst

    3日前

    Tokyo FleishmanHillard

    We are seeking a Social Media Analyst / Senior Social Media Analyst to join Fleishman Hillard's intelligence consultancy practice in Japan. · Produce quality end-to-end analytics delivery with a focus on social media. · Apply deep understanding of Japanese social landscape to ana ...

  • Social Media Manager

    6日前

    Tokyo HirePlanner Japan | Find Jobs in Japan, Work in Japan, Careers in Japan 🇯🇵

    To have a chance of joining CELINE, you must thrive as a team player in a fast-paced environment amongst passionate, agile, and authentic people. · ...