Job Number:
External Description:
● ステークホルダーとの協働によるアンメットニーズを特定するための市場調査
● 担当エリア:Immunology領域
● 包括的なデータを分析し、戦略立案に活用するためのインサイトを特定する。
● Immunology領域製品の患者価値とインパクトを最大化するため、グローバルコマーシャルと連携した
デジタル戦略を含むブランド戦略および戦術プランの策定。
● タイムライン、予算、成果物に従って、ビジネスチャンスを最大化するための戦略・戦術プランを実行す
る。
● メディカル、セールス、トレーニング、R&D、PRチームなどの関連部門と協力し、現在のビジネスを改善
し、将来の機会(適応症、製剤など)を探求する。
● 日本での活動および国をまたがるプロジェクトの計画・実行のための地域・グローバルチームとの協働。
● 予算と経費を管理しながら、戦術的な計画を実行するための外部エージェントを管理する。
● 製品価値を治療領域に浸透させるためのKOLsの管理
● 患者の価値とインパクトを最大化するためのイノベーションを探求する。デジタルチャネルに関する深い
知識を発揮し、会社の評判とブランドパフォーマンスを向上させるための最適なチャネルミックスを構築
する
● 部下のマネジメント(1~2名を想定)
<必須経験/Must Have>
製薬企業でのプロダクトマーケティングの経験3年以上/more than 3 years of Product Marketing Experience
in a pharmaceutical company
製薬企業にてマーケティングプラン&フォーキャスティング作成経験/Experience in creating marketing
Planning & Forecasting in a pharmaceutical company
ビジネスレベルの英語力/Business level of English
ピープルマネジメント経験/People Management
Job Number:
Community / Marketing Title:
Immunology Solution Team Lead
Location_formattedLocationLong:
Tokyo, Tokyo JP
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