Tokyo Specialized Group
Brand Manager, Sports/Performance Apparel ブランドマネージャー スポーツ/パフォーマンスアパレル

Our client, a leading brand in the sports, apparel, and sporting goods industry, is seeking a Brand Manager for their performance-driven apparel line. This role offers the opportunity to drive business growth and brand integrity by connecting brand strategy with product, sales, and marketing efforts.

我々のクライアントは、スポーツ、アパレル、スポーツ用品業界のリーディングブランドであり、パフォーマンス重視のアパレルラインのブランドマネージャーを募集しています。このポジションは、ブランド戦略を製品、販売、マーケティングの各努力と結びつけることで、ビジネスの成長とブランドの一貫性を推進する機会を提供します。

主な業務内容:
ブランド戦略の策定: パフォーマンスおよびライフスタイルセグメント向けに、ブランドの方向性と市場での位置付けを設計します。
販売促進とビジネスKPIの予測: 販売実績を向上させるための戦略を立案し、重要なビジネス指標の予測を行います。
プロダクトドロップと市場投入計画の主導: 製品の投入時期やプロモーション計画をリードし、ブランドの存在感を最大化します。
アスリートおよびパフォーマンス主導のマーケティングキャンペーンの実行: スポーツを通じたブランドの価値を強化するためのキャンペーンを企画・実行します。
クロスファンクショナルチームとの連携: ブランドの優先事項を全社的に共有し、各部門の取り組みを統一します。
ブランドの信頼性向上: スポーツおよびパフォーマンスアパレルにおけるブランドの信頼性を高めます。
応募資格:
スポーツ、パフォーマンス、またはテクニカルアパレルブランドでの経験
強力な商業的思考能力
ブランドマネジメントの経験5年以上
スポーツ業界でのマーケティングキャンペーンの経験
クロスファンクショナルチームを統一する能力
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