POSITION SUMMARY
This role focuses on maximizing the hotel's media exposure through strong relationships with media and KOLs, while ensuring smooth internal communication. All visibility efforts are ultimately aimed at contributing to overall revenue.
このポジションは、メディアやKOL(キー・オピニオン・リーダー)との強固な関係構築を通じてホテルのメディア露出を最大化するとともに、社内コミュニケーションを円滑に行うことに重点を置いています。
すべての認知・露出施策は、最終的にホテル全体の収益向上に貢献することを目的としています。
CRITICAL TASKS
§ Support the development and execution of PR and marketing initiatives to enhance brand awareness and strengthen the hotel's positioning both internally and externally
§ Manage media and influencer relations, including handling inquiries, coordinating interviews, and supporting media visits and press coverage
§ Create and manage brand-aligned communications, including press releases, newsletters, and social media content
§ Plan, execute, and follow up on PR events, press events, media tours, and promotional activations in alignment with brand standards and business objectives
§ Monitor and report on media exposure and PR performance, providing insights to support continuous improvement
§ Collaborate closely with cross-functional teams (Sales, F&B, Rooms, Digital, and other departments) to ensure consistent messaging and integrated marketing efforts
§ Support the hotel's role as a brand ambassador, ensuring all communications and guest-facing activities reflect Marriott brand values and hospitality standards
§ Assist with administrative and coordination tasks related to Sales & Marketing activities, as required
CRITICAL COMPETENCIES
§ Ability to communicate clearly and professionally with a wide range of stakeholders, including media, influencers, government organizations, and internal teams
§ Ability to develop brand-aligned content, including press releases, newsletters, and social media communications
§ Ability to build and maintain media relationships and manage media inquiries and interview coordination
§ Ability to understand PR and marketing strategies and translate them into effective execution
§ Ability to plan, execute, and follow up on PR-related events to maximize impact and exposure
§ Ability to analyze media coverage and PR performance and report insights effectively
§ Ability to collaborate across teams and contribute to shared goals
§ Ability to act as a brand ambassador, demonstrating a strong hospitality mindset and professional demeanor
§ Ability to work in a proactive, adaptable, and fast-paced environment
§ Ability to work effectively as a team player
PREFERRED QUALIFICATIONS
Education High school diploma/G.E.D. equivalent
Language proficiency Japanese: Native level required
English: Business-level proficiency preferred
Computer skill Proficiency in Microsoft Office applications, including Word, Excel, and PowerPoint
Related Work Experience At least 3 year of related work experience
Supervisory Experience No supervisory experience is required
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
At Westin, we are committed to empowering guests to regain control and enhance their well-being when they need it most while traveling, ensuring they can be the best version of themselves. To achieve the brand mission of becoming the preeminent wellness brand in hospitality, we need passionate and engaged associates to bring the brand's unique programming to life. We want our associates to embrace their own well-being practices both on and off property. You are the ideal Westin candidate if you are passionate; you are active and take pride in how you maintain your well-being; you are optimistic; you are adventurous. Be where you can do your best work, begin your purpose, belong to an amazing globalteam, and become the best version of you.-
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