Description
s・Data analysis, and planning, verification, and improvement of new marketing measures based on the data analysis.
・Planning and execution of economic zone marketing in collaboration with Rakuten Group's businesses
・As a manager or leader, you will be responsible for setting KPIs for your organization and executing PDCA to achieve those KPIs.
While you will be responsible for the above tasks, you may also be asked to take on cross-team projects in parallel.
In addition, job rotation for the next step in the mid-to-long term is also expected.
■Requirements
・At least 5 years of experience in digital marketing
・Experience in a leadership role within an organization of any size
・English proficiency of 800 or above in TOEIC or motivation to obtain an equivalent score within 2 years
In addition to the above, experience in either (1), (2) or (3)
1) Experience in leading projects in the digital marketing domain
2) Experience in gaining some kind of insight through data analysis and linking it to action
3) Experience in planning and implementing promotional measures such as campaigns
■Nice to have
・Experience in data analysis utilizing SQL and other tools
・Experience in initiating projects across multiple departments
・Experience in team management
▼The kind of person we are looking for
・Good communication and planning skills
Ability to think logically and be prepared to work in a fast-paced environment.
・Able to build win-win relationships with various stakeholders inside and outside the company
・Strong motivation to achieve KPI's.
・Ability to work proactively in a highly uncertain environment with both initiative and teamwork.
■What kind of career you can build
In addition to acquiring knowledge and practical experience in digital marketing, you will experience data-driven marketing utilizing a wide variety of big data that only Rakuten Group can provide.
The marketing of the economic sphere that integrates offline and online is something you can only experience with Rakuten Payment, even in the cashless industry.
While acquiring expertise, you will be able to build a broad career through job rotation and management positions.
■Message from Hiring Manager
After almost 7 years since the service was launched in October 2016, in addition to acquiring new users, the importance of keeping existing users loyal is rapidly increasing. In order to establish a customer development program that does not rely on one-off campaigns, we are looking for people with abundant experience in marketing operations, including those in different industries, who can grow together with us while sharing the knowledge and know-how they have cultivated with our younger members. Let's make the world aware of the appeal of cashless transactions and realize a smarter society. We look forward to hearing from you.
■Company Introduction
Rakuten Group's basic management philosophy is "Empowering people and society through innovation," and the Group provides more than 100 million Rakuten members with more than 70 services, including Internet shopping malls such as Rakuten Ichiba and Rakuten Travel, financial services such as Rakuten Card and Rakuten Bank, media services, and professional sports. At the same time, we have built a strong business model called "Rakuten Ecosystem," which organically links users with various services.
As a member of the FinTech Group Company, Rakuten Payments, Inc. provides a variety of payment-related services, including Rakuten Pay, Rakuten Edy, Rakuten Cash, Rakuten Point Card, and Rakuten Check, as well as marketing solutions that combine these services with Rakuten Group assets. Rakuten Group's assets to these services. In addition, we will create numerous innovations in "finance × intra-group domains, including finance and commerce".
We are working toward a world where anyone, anywhere can enjoy the same value through the power of technology.
With the rapid expansion of the digital domain in society, we aim to connect the Internet and the real world more seamlessly through payments, and to enable all people to use technology to lead their daily lives safely, securely, and more comfortably.
We are aiming for such a society, and we would like to work together to address the various problems faced by people everywhere and move toward the next stage.
Languages:
English (Overall - 1 - Beginner), Japanese (Overall - 4 - Fluent)-
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