Job Purpose
- The core mission of this position is to plan and execute an effective external communications plan to increase media engagement, brand awareness, and the market's understanding of AIG.
Job Responsibilities
Core Responsibilities
- This role is responsible for external communications planning and execution for this dynamic market, ensuring consistent, timely and relevant messaging, branding and alignment of marketing communications.
- "External communications" covers media relations, business marketing and website content, crisis communication, agency communications and social media posting content
- Closely partner with business and function leaders to promote consistent and effective communications around AIG's brand and reputation in the country.
- Reviews various communications to ensure consistent branding and messaging.
- The role will work closely with International Corporate Communications colleagues as well as global team to make sure we send out aligned and consistent messaging.
- This role requires skill in creative content and strategy development across all print, broadcast and digital communications channels.
Day-to-day Responsibilities
- Manage external communications output.
- Refine core messaging to ensure organizational consistency in all aspects of communication including development, organizing and education.
- Ensure consistent framing of messages.
- Publish videos and photography on company website and blogs.
- Document presence of companies at events, conferences, and speaking engagements.
- Advocate on behalf of the company brand with external stakeholders and the media across all communications channels and vehicles.
- Collaborate with marketing to develop the advertising, marketing and promotion plans.
- Edit and revise content as necessary.
Key Relationships
Internal Interactions
(Within the Organization)
- Japan Marketing & Communications team
- International M&C teams (reporting team and executives)
- Senior management, including CEO
- Product, Distribution and other business functions
External Interactions
(Outside the Organization)
- PR agencies
Required Skills And Experiences
Educational Qualification
- Bachelor's degree or equivalent experience
Specific Qualifications / Capabilities
- High-level of strategic thinking and a deep willingness to drive consistency and alignment with regional and global communication, marketing and business strategies, while adjusting for local business practices and cultural differences.
- Native English speaker, bilingual in Japanese
- Excellent verbal and written communication skills.
- Superior project management skills.
- Hands-on social media monitoring experience.
- Self-starter and strategic thinker with the ability to prioritize and synthesize data.
- Strong collaborator with solid negotiation and stakeholder management skills.
- Comfortable with public speaking to internal and external audiences.
- Advanced skills in Microsoft Word, PowerPoint and Excel.
- Bachelor's degree or higher in communications or related disciplines
Total Experience
- 8-10 years of experience in corporate communications and media/public relations. Strong working knowledge of media relations required.
At AIG, we value in-person collaboration as a vital part of our culture, which is why we ask our team members to be primarily in the office. This approach helps us work together effectively and create a supportive, connected environment for our team and clients alike.
Enjoy Benefits That Take Care Of What Matters
At AIG, our people are our greatest asset. We know how important it is to protect and invest in what's most important to you. That is why we created our Total Rewards Program, a comprehensive benefits package that extends beyond time spent at work to offer benefits focused on your health, wellbeing and financial security—as well as your professional development—to bring peace of mind to you and your family.
Reimagining insurance to make a bigger difference to the world
American International Group, Inc. (AIG) is a global leader in commercial and personal insurance solutions; we are one of the world's most far-reaching property casualty networks. It is an exciting time to join us — across our operations, we are thinking in new and innovative ways to deliver ever-better solutions to our customers. At AIG, you can go further to support individuals, businesses, and communities, helping them to manage risk, respond to times of uncertainty and discover new potential. We invest in our largest asset, our people, through continuous learning and development, in a culture that celebrates everyone for who they are and what they want to become.
Welcome to a culture of inclusion
We're committed to creating a culture that truly respects and celebrates each other's talents, backgrounds, cultures, opinions and goals. We foster a culture of inclusion and belonging through learning, cultural awareness activities and Employee Resource Groups (ERGs). With global chapters, ERGs are a cornerstone for our culture of inclusion. The talent of our people is one of AIG's greatest assets, and we are honored that our drive for positive change has been recognized by numerous recent awards and accreditations.
AIG provides equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories.
AIG is committed to working with and providing reasonable accommodations to job applicants and employees with disabilities. If you believe you need a reasonable accommodation, please send an email to
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