Strategic Designer

3週間前


Tokyo Boston Consulting Group (BCG) OTHER

We're Building Tomorrow. BCG X is the tech build and design unit of BCG.
We are an ever-growing global team of the world's most remarkable entrepreneurs, designers, engineers, venture architects, product experts and investors. Our ventures create a strategic advantage for the most important global companies.

BCG Xは、テクノロジーやデジタルを駆使したビジネス、およびプロダクトビルディングを担う、BCGの専門家集団です。

テクノロジスト、データサイエンティスト、エンジニア、デザイナー、プロダクトマネジャー、アントレプレナーといった、多様なメンバーが共に働き、企業にとって本当に価値のある事業創造、プロダクト開発、グロースを支援します。世界水準のメンバーと働く経験を通じて、最速で成長することができます。

ストラテジックデザイナーの職務内容

プロダクトマネージャーやエンジニア、ストラテジックデザイナーといった各分野のスペシャリストたちと、デザインシンキングやエスノグラフィックリサーチなどの手法を組み合わせながら新規事業や新しいビジネスプロセスの創出を行っていきます。ユーザーのインサイトを見つけ出し、それらのユーザージャーニーを可視化し、考え抜いたコンセプトをデザインに昇華させるまでが主な役割です。

■定性調査からの戦略策定

-適切なフレームワークを用いたリサーチの設計/実行

-ユーザーの行動習慣、ペインポイント、ニーズの把握とその可視化

-先進トレンドの把握およびシナリオシンキング

-スタートアップ業界におけるアイディエーションの先端事例へのキャッチアップ

■プロダクト/サービスコンセプト策定

-ユーザーストーリー作成

-カスタマージャーニー作成

ーペルソナ、ステークホルダーマッピング作成

-インフォグラフィック作成

■ピッチクラフト/ストーリーテリング

ー事業コンセプトのvalue proposition作成

ービジョンステートメント作成、デリバリー方法検討

ー発表/ピッチのストーリー監修

■アイディエーションのリード

-チームでアイディエーションをする際のブレーンストーミングをリードする

-新しい発想、Innovativeなコンセプトを導き出す



応募要件

■クリエイティブ業務における製品・実サービス開発経験

■プロトタイピング、戦略策定におけるデザインシンキング実践経験

■ユーザーインタビューにおいても本音を引き出せる高いコミュニケーション能力

■Market Trendに対する深い理解と、それを活かしてユニークな事例を見つける力

■社内外を巻き込むチームワーク、コラボレーション力、高いコミュニケーション能力

歓迎するスキル

■ブランド戦略作成経験

■インダストリアルデザイン経験

■行動経済学のノウハウ

■英語での業務遂行能力

※ ポジション (Principal、Lead、Senior、Associate) はご経験・スキルにより、決まります。



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