We are seeking a dynamic and experienced Branding & Marketing Manager to lead the client's marketing, branding, and customer experience efforts in Japan.
This role will be instrumental in shaping and executing strategies that elevate brand presence, enhance customer engagement, and drive business growth in the highly competitive food and beverage retail sector.
This position also oversees customer service operations, ensuring exceptional service standards across all customer touchpoints.The ideal candidate will bring a proven background in brand building, integrated marketing, and service leadership—combined with strategic thinking and a hands-on leadership style.
Key ResponsibilitiesDevelop and execute a comprehensive branding and marketing strategy to establish strong market positioning and consumer relevance.
Lead multi-channel marketing campaigns, driving awareness, customer acquisition, and retention.
Conduct and apply market research to inform campaigns and product positioning in a local context.
Oversee the creation of compelling digital and offline content across platforms (e.g., social, email, print), ensuring brand consistency.
Manage digital initiatives such as SEO/SEM, social media, and email marketing to strengthen online visibility.
Supervise the customer service function, setting service standards and implementing initiatives to enhance the overall customer experience.
Oversee marketing and customer service budgets with an emphasis on cost efficiency and ROI.
Track and analyse KPIs across marketing and service performance, generating insights and actionable recommendations.
Lead, mentor, and grow a high-performing team across branding, marketing, and customer service.
Prepare and present regular reports to the Country GM and Regional Marketing leadership on campaign performance, brand health, and strategic recommendations.
RequirementsAt least 10 years of experience in marketing, branding, and customer service leadership, ideally within retail or F&B.
Strong analytical, planning, and execution skills, with a proven ability to translate insights into strategy.
Deep understanding of consumer behavior and competitive trends in Japan.
Proficiency in digital marketing platforms, CRM systems, and marketing analytics tools.
Excellent communication and stakeholder management skills.
Strong team leadership abilities with a collaborative and empowering management style.
Fluency in Japanese and English is preferred.
Show more Show less
-
Tokyo Specialized Group ￥4,000,000 - ￥12,000,000 per yearブランドコミュニケーション戦略をリードし、PR、メディアプランニング、デジタルコンテンツに焦点を当てたブランドコミュニケーション計画を策定し、実行する。日本と米国のチームと協力し、グローバルなガイドラインに基づいてブランドの存在感を強化する。ウェブサイト、ソーシャルメディア、YouTubeなどの自社メディアプラットフォームを管理し、ゴルフ専門メディアを対象としたPR活動を主導し、広告代理店やメディアとの関係を管理する。イベントやその他のチャネルからのデータを活用してブランドロイヤルティを構築し、ブランドコミュニケーションチームを指導し、戦略的目標を達成す ...
-
Senior Brand
2ヶ月前
Tokyo GRIT ￥4,320,000 - ￥6,480,000 per yearWe are seeking a dynamic and experienced Branding & Marketing Manager to lead the client's marketing, branding, and customer experience efforts in Japan. · Develop and execute a comprehensive branding and marketing strategy to establish strong market positioning and consumer rele ...
-
Senior Brand Manager
2週間前
Tokyo Specialized Group ￥5,410,000 - ￥8,130,000 per yearOur client seeks a Senior Brand Manager to define business opportunities in Japan by understanding consumer needs. · ...
-
Tokyo Specialized Group ￥900,000 - ￥1,200,000 per yearWe are looking for a Senior Manager of Brand Marketing for a leading company in the Food & Beverage industry. This role is for someone who can create and execute marketing strategies to boost brand growth and visibility. · Develop and implement marketing strategies that support b ...
-
Tokyo Abbott Full time￥5,000,000 - ￥10,000,000 per yearThe Brand Manager is responsible for developing and executing brand strategies for consumers to enhance brand equity and drive market competitiveness. · At least 3yrs experience in consumer marketing and/or trade marketing in FMCG or OTC · Track record in delivering result in BtC ...
-
Tokyo Michael Page ￥5,400,000 - ￥6,600,000 per yearRapidly growing business, Japan is a region that is being invested in Work amongst a team that is passionate and driven · Develop and implement strategic brand initiatives for the brand · Lead cross-functional teams to ensure brand consistency · Analyze consumer trends and market ...
-
Tokyo CooperVision ￥900,000 - ￥1,200,000 per yearThis role should lead team to create Myopia market and CV branding with the other brand by cross functional results. · Strategic Marketing · Product/Portfolio Management · Cross functional Teamwork · Excellent communication skills (oral and written) · Excellent English language p ...
-
Tokyo Nike Full time￥3,500,000 - ￥6,000,000 per yearWe're looking for a highly organized, strategic and dynamic Senior, Brand Creative Operations professional to join our Tokyo-based Marketing team. · Drive proactive resource planning to balance workload, forecast capacity, and optimize team efficiency. · Monitor project health, t ...
-
Tokyo Nike Full timeNike is seeking a strategic and creative individual who brings inspiration and innovation to make athletes* dreams real. This person is a visionary and a doer, a tastemaker with a sharp eye for detail, and thrives dynamic, ever-evolving environment, They are passionate about spor ...
-
Tokyo Publicis Groupe Japan ￥2,500 - ￥60,000 per yearSenior Brand Strategist at Publicis Groupe is responsible for developing brand strategies, writing creative briefs, and guiding development and presentation of creative work. · ...
-
Tokyo Amazon ￥2,000,000 - ￥3,000,000 per yearInterested in an opportunity to move fast and make a big impact? Amazon Consumer Payment team is looking for a talented Sr. Product Manager to build products that are fundamental to the fast growth of the business.The mission of the Amazon co-brand credit card (CBCC) team is to d ...
-
Tokyo Amazon Full time￥10,000,000 - ￥20,000,000 per yearThe Amazon Consumer Payment team is looking for a talented Sr. Product Manager to build products that are fundamental to the fast growth of the business. · ...
-
Tokyo CooperVision ￥5,000,000 - ￥15,000,000 per yearThis role should lead team to create Myopia market and CV branding with the other brand by cross functional results. The Brand Manager for Myopia Management is responsible for the development and execution of marketing initiatives for the Brilliant Futures Myopia Management Progr ...
-
Tokyo, Japan Deckers ￥1,050,000 - ￥1,650,000 per yearThe Senior Manager, Brand Merchandising will oversee the entire JP Omni Merchandising GTM calendar meeting all deliverables in a timely manner and be responsible for the seasonal line selection to meet or exceed all financial targets. · ...
-
Tokyo, Japan Nike ￥60,000 - ￥120,000 per yearWe're looking for a highly organized, strategic and dynamic Senior, Brand Creative Operations professional to join our Tokyo-based Marketing team. · Drive proactive resource planning to balance workload, forecast capacity, and optimize team efficiency. · Monitor project health, t ...
-
Tokyo, Tokyo Nike ￥60,000 - ￥120,000 per yearWe're looking for a highly organized, strategic and dynamic Senior, Brand Creative Operations professional to join our Tokyo-based Marketing team. · This role is pivotal in enabling bold, culturally resonant creative work that aligns with Nike's global brand standards while celeb ...
-
Greater Tokyo Area adidas ￥1,800,000 - ￥2,500,000 per yearDrive an effective and efficient brand activation across all communication touchpoints within Originals, Basketball, Partnership and incubation concepts in the country with full alignment between the global Brand Communications and local Business Units. · Provide the country rele ...
-
Tokyo Amazon ￥1,080,000 - ￥1,312,000 per yearWe are looking for a talented Sr. Product Manager to build products that are fundamental to the fast growth of the business. · The mission of the Amazon co-brand credit card (CBCC) team is to deliver exceptional value to Amazon customers every time they use their card on or off-A ...
-
Tokyo Specialized Group ￥3,000,000 - ￥6,000,000 per yearリテールマーケティングのシニアスペシャリストを募集しています。トップスポーツブランドと協力し、市場でのブランドの存在を拡大するチャンスです。セールスプロモーション戦略の策定と実施、CRMデータを活用したマーケティング活動の改善などを行います。 ...
-
Tokyo Specialized Group ￥4,000,000 - ￥10,000,000 per yearCluster Talent Acquisition - Luxury Hotel · Our client, a leader in the hospitality sector, is looking for an experienced Cluster Talent Acquisition professional to support the opening of an ultra-luxury hotel. · This is a unique chance to help create a top-tier hospitality desti ...
-
Tokyo RGF Professional Recruitment Japan ￥6,000,000 per yearRGF Professional Recruitment Japanは、日本最大級の人材総合サービスカンパニー・リクルートグループの人材紹介会社です。グループの中でも、外資系企業・国内グローバル企業の採用案件に強みを持ち、グローバルなキャリアを目指す方々の転職活動をサポートしています。 RGFプロフェッショナルリクルートメントジャパンでは、幅広い業種・職種の専門コンサルタントが、チーム単位で企業様の採用活動をお手伝いしています。 · 不正調査・予防 · 不正リスク管理体制高度化支援 · ビッグデータを活用した不正モニタリング支援 · 知的財産権、契約遵守 ...
