Digital Director

2週間前


Tokyo Publicis Groupe

Job Description

We are seeking an experienced Digital Director to lead the creation of innovative digital media strategies and execution plans. In this role, you will be responsible for directing a team of 3-6 people, developing market-leading media strategies, and teaching your team about digital media and planning.

You will also be expected to build and maintain strong relationships with clients, identifying issues early on, and leading appropriate actions.

Key Responsibilities

  • Manage a team of 3-6 people, focusing on their development and career growth.
  • Create cutting-edge digital strategies and media plans that meet client objectives.
  • Serve as a knowledge source on digital media, including Spotify and Meta, for your team.
  • Collaborate closely with the planning team to develop integrated media strategies for clients.
  • Present confidently and knowledgeably to senior clients on key developments in the media ecosystem.

Day-to-Day Tasks & Building Relationships

  • Localize global strategies for local clients, providing regional nuances for global teams when creating global strategies.
  • Establish strong relationships with senior-level clients.
  • Cordinate your team to create integrated media strategies.
  • Work closely with regional leads to build strong relationships with clients.
  • Manage global and regional requests, implementing tools and processes as needed.

Qualifications

  • 15+ years of industry experience, with a focus on digital media.
  • A deep understanding of the digital media landscape, ideally with expertise in the Japan market.
  • Familiarity with key digital platforms (FB, Google, LINE, Yahoo, Twitter, Twitch, Snap, TikTok) and digital tools (DV360, Google Ads).
  • A thorough understanding of the programmatic ecosystem and its changes, including data-driven decisions and cookieless world shifts.
  • Practical experience across multiple platforms and digital streams, with the ability to train and inspire your team.
  • The capacity to present to all levels of clients, internal stakeholders, and global/ regional clients.
  • Proficiency in either Japanese or English, with high-standard written English and presentation/business-level spoken English.


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