Marketing Intern

2ヶ月前


Tokyo TAG Heuer

TAG Heuer is seeking a Marketing Intern for their Tokyo office, available to work from January 2026 for at least one year, 3-5 days a week, 3.5-7 hours a day.

Suppose you like challenges, out-of-the-box thinking and teamwork.

In that case, there is an opportunity for you in Tokyo to join an agile and truly entrepreneurial Team looking for a highly motivated Marketing Internship.


About TAG Heuer:
The Swiss Avant-Garde watchmaker since 1860. Avant-garde is our culture and philosophy.

Our unique heritage is built on a disruptive mindset, an innovative approach and a cool and free-minded spirit to think ahead and establish records.

The TAG Heuer watches and chronographs are an authentic concentration of innovation, design and engineering for bold, self-confident people who are connected to the future.


Department/Section:
Marketing team, TAG Heuer Division, LVMH Watch & Jewelry Japan K.K.

Position:
Internship


Marketing Internship - Mission Overview:


Part of the Marketing department of TAG Heuer Japan you will have the opportunity to be at the heart of marketing activations, by contributing to the construction of 360°execution plan, by developing events and partnerships, in order to build awareness, contribute the elevation and desirability of the brand, and develop the customer relationship and the brand growth.

■Marketing
360°operational management of new launches in interaction with HQ and all business departments.

Reporting:
reports on our launches and animations, KPI analysis
Competitor tracking and reporting on Launches, Event, Media campaigns & strategy.
■Trade Marketing
Participation in the organization and implementation of store events (Monthly in store animations for our FSS and FRS, Opening of stores events)
Ensure all events reflect the brand's luxury positioning and identity, and deliver seamless, elevated experiences.
Analyze event ROI and make recommendations for future improvements.

■Sponsoring & Partnership
Helping in growing our partnerships and sponsorship to reinforce the brand positioning, recruit, engage and upgrade client relationship.

Organize and follow-up Porsche Japan ongoing activations (Porsche Golf Cup, Porsche Carrera Cup, Porsche Experience activations) with an excellence of execution and drive to store objective to boost sales.

Identify opportunities with clubs to maximize brand awareness and recruit new clients.

■E-commerce
Execute Daily and monthly Sell out reports and analyze the performance.
Ensure merchandising on e-commerce and e-retail sites is accurately listed and updated.

Assist E-commerce manager with localization briefs for routine site changeovers and/or seasonal animations, requiring the consolidation of online marketing assets from HQ.

Support in creating and executing newsletters, email marketing campaigns to engage clients and drive e-commerce sales.


Job Required:
Proficient in MS Office applications
Excellent command of written and spoken English & Japanese
Proactive and curious mindset
Good attention to detail and accuracy
Strong planner, problem-solving skills
Excellent communication and presentation skills
Drive to succeed and deliver, enjoys working in a fast-paced dynamic environment and ability to work effectively with cross-functional teams
Beyond marketing skills, good sensitivity of Luxury industry


Conditions:

Start:
From Jan 2026

Duration:
minimum 1 year with potential extension up to 2 years (Contract renewed every three months)
Working days: - 5 days per week

Working hours:
hours per day


Location:
Hirakawa-cho office in Tokyo

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