Manager, Japan Community and Public Affairs
Come make possible a better future by joining the Applied Materials' Japan Communications team. Applied is the leader in materials engineering solutions, which are used to produce virtually every new chip and advanced display in the world. How do we do it? One atom at a time. Applied's expertise in modifying materials at atomic levels and on an industrial scale enables our customers to transform possibility into reality.
In this role, a lead candidate will be part of a global community of communicators and citizenship professionals. Working with local business leaders, this person will drive the Applied Materials brand through media, social, community programs, and partnership engagement. In addition, they will drive employee engagement with the Applied Materials workforce. Our ideal candidate is comfortable working closely with the region's senior leaders, HR team, and various business unit leaders to develop programs that align with corporate messages and support regional objectives.
The role requires a leader/doer who will work with one part-time staff member.
Responsibilities:
- Create strategic communications plans for Applied Materials Japan to help drive brand awareness. Execute on this campaign and monitor results, working with Japan leadership teams to ensure campaigns help drive business growth.
- Be an active member of the broader Applied Communications team, representing Japan's regional point of view.
- Manage local media outreach. Work with corporate communication teams to develop materials and talking points for media events, interviews, and pitches.
- Promote social media presence in Japan. Create content and maintain editorial calendars.
- Manage content strategies for Japan regional websites.
- Develop brand awareness programs to position Applied as a technology leader and employer of choice for prospective employees.
- Plan and execute internal communications initiatives and ensure collaboration and consistency across the enterprise.
- Strategize and produce executive communications/presentations for employee engagements such as Employee All Hands, along with other strategic events and communications.
- Be a brand ambassador for Applied in Japan, including educating and supporting correct usage of brand identity as well as vision, mission, and values.
- Manage strategic community investment programs. Select supporting organizations, plan, lead, and execute projects as well as promote investments and volunteerism opportunities with employees.
- Manage annual planning and budget processes.
Skills/Qualifications
- Strategic communications planning and the ability to drive integrated, end-to-end communications plans, covering the spectrum from internal to owned to social to earned media.
- Excellent Japanese written and verbal communication skills - with ability to story-mine and focus on storytelling for both internal and external communications, including video, print, and presentations.
- Solid English language skills – both written and verbal – in order to represent the region needs to corporate headquarters. Basic English/Japanese translation skills for internal communications.
- Skilled collaborators and integrators with growth mindsets.
- Highly responsive but focused, with the ability to maintain effective decision-making while working under periods of intense pressure.
- Crisis Communications: Experience leading in times of crisis, with the ability to stay calm and manage under stress.
- External Comms: Extensive experience in external communications, including deep relationships with top-tier Japan media and Japanese outlets in the United States. Successful media relations results, which ladder up to reputation improvement and change in perception, along with supporting business growth.
- Community Programs: Ability to drive and promote community programs to employees.
- Social Media: Experience with paid, owned, and earned media strategies and how to execute best in the Japan market.
- Data: Knowledge of/affinity with reputation research, sophisticated messaging, and experience driving data-driven planning.
- At least 10 years of relevant experience in marketing or corporate communications and either people-management or agency management experience.
- Forward-looking, broad thinkers who deliver in the near-term while keeping an eye on trends and opportunities in the future.
- Experience in semiconductor/electronics industries preferred.
Qualifications
- Education: Bachelor's Degree
- Skills:
- Certifications:
- Languages:
- Years of Experience: 7-10 Years
- Work Experience:
- Additional Information
- Time Type: Full-time
- Employee Type: Assignee/Regular
- Travel: Yes, 10% of the Time
- Relocation Eligible: Yes
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