As the Public Relations (Recruitment) Specialist for the AI Robot Association (AIRoA), you will be responsible for communicating to both internal and external audiences "what mission AIRoA pursues," "what kinds of roles exist at AIRoA," and "what kind of people are thriving at AIRoA." By deeply understanding the association's mission to promote AI- and robot-foundation models and data ecosystems globally, you will work closely with the Talent Acquisition team to articulate our purpose and the appeal of working at AIRoA, and to build long-term relationships with talent who are a strong fit for the organization.
【What Makes the "Public Relations (Recruitment)" Role at AIRoA Unique】
AIRoA is committed to building a "robot data ecosystem" through the fusion of robotics and AI, and is taking on the challenge of developing large-scale datasets and foundation models that will enable general-purpose robots. Through the words and content you create, you will attract researchers, engineers, project managers, and back-office professionals from around the world who resonate with this mission.
One of the most rewarding aspects of this role is seeing people who joined because of your messaging go on to drive the real-world implementation of AI robots globally—this is a unique impact you can experience as a recruitment-focused PR professional at AIRoA.
【The Appeal of Taking On This Challenge at AIRoA, Just as We Are Getting Started】
AIRoA was established in December 2024 as a general incorporated association and began full-scale operations in FY2025. Major corporations and startups participate as member companies, and together with universities and research institutions, we are driving national-level projects.
Our strategies, KPIs, and tone & manner for recruitment communications are all still in the process of being defined. Being able to build AIRoA's employer brand from the ground up is a key attraction of joining us at this early, formative stage.
【Other】
While remote work is possible, this role is primarily expected to be office-based.
Most of our engineers and researchers also work on-site, conducting research and development directly in front of the robots.
【About AIRoA】
AIRoA was established in December 2024 with two core objectives: "to revolutionize the technology of robot development through the fusion of robots and AI" and "to promote the use of robots in society." While AI is rapidly advancing worldwide, the shortage of data in robot development has become a critical issue.
To address this challenge, we are running a national flagship project funded by NEDO (New Energy and Industrial Technology Development Organization), with an investment of over JPY 20 billion.
●Recruitment BackgroundGoing forward, AIRoA will expand joint projects with member companies and strengthen international collaborations, creating a need to hire talent across a wide range of roles and backgrounds—from R&D and business development to operations and more.
To effectively communicate AIRoA's mission and working environment, we are looking for a Public Relations (Recruitment) Specialist who will work closely with the Talent Acquisition team and take end-to-end ownership of our talent communication efforts, from information dissemination to content creation.
●Future MissionAfter joining AIRoA, you will first take on a broad range of recruitment PR activities while familiarizing yourself with our various roles and operations.
Once you are up to speed, we would like you to lead the design of our employer branding strategy—clarifying "who we want to reach, with what message, and through which approach." This will include defining target talent segments, crafting role-specific messaging, and developing storytelling that connects our owned media, social media, and communities in an integrated way.
In the future, we also expect you to contribute to designing company-wide communications that integrate recruitment branding with corporate PR and technical PR.
Required Qualifications:
- At least 3 years of experience in recruitment PR, recruitment marketing, or corporate PR (at an operating company, PR agency, HR-related company, etc.)
- Experience conveying the appeal of roles and organizations through written content such as job postings, articles, and scouting messages
- Experience working collaboratively with recruiters and hiring managers/teams to drive projects forward
Preferred Qualifications:
- Experience in recruitment PR or corporate PR in the tech/startup domain (e.g., AI, SaaS, robotics)
- Experience recruiting engineers, researchers, and/or global talent
- Experience planning and editing recruitment blogs, note/tech blogs, employee interviews, and similar content
- Experience planning and managing employer branding initiatives using social media such as X and LinkedIn
- Comfortable conducting research and reading/writing in English, and strongly interested in the physical AI and robotics domain
We currently operate out of a spacious office and research facility of over 1,000 m² located in the Ryutsu Center area. In this space, our business teams and engineering teams work in close collaboration, advancing both day-to-day operations and R&D with AI robots always close at hand. The facility is frequently visited not only by members of the AI Robot Association, but also by engineers and researchers from partner companies and representatives from member companies. As a result, it serves as a hub where diverse experts at the forefront of AI and robotics gather and interact.
●Your ColleaguesToday, highly skilled engineers and researchers from around the world are part of our organization. Some members have even relocated from overseas to Japan to join our projects on site. We aim to build a globally open R&D organization where diverse talent, regardless of nationality or background, come together, inspire one another, and shape the future.
People & Talent Development Programs
●Training & Development[On-the-job training (OJT)]
・Participation in external conferences, including overseas events
・Communication and management training
・Organizational development training
[Internal Programs]
・Performance reviews twice a year (every half year)
・In-house study sessions
・In-house library
・Support for external training programs
[Benefits]
・Support for book purchases
・Subsidies for lunch and light snacks
・Free drinks
・Commuting allowance (up to JPY 50,000 per month)
・Monthly company-wide events (AIRoA Circle, social gatherings)
・Family Day
・AIRoA-branded shirts and other items provided
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