Tokyo Deckers Brands Full time
【業務内容】
20%
Seasonal and annual Channel Marketing Strategy Development for Lifestyle


  • Set up omni-channel full year/ seasonal / monthly activity calendar
  • Engage in sell-in and other regular business calls with key accounts to understand the needs and opportunities, in partnership with Sales
55%
Pre-&In-Season Lifestyle Marketing


  • Create and deliver channel specific marketing assets, including in-store POPs, graphics, GWPs, digital banners in alignment with the rest of Japan Marketing team, working with external production agencies
  • Plan and execute lifestyle promotion campaigns focusing on, but not limited to trade marketing. Collaboration with PR will be a large component of the role.
20%
Champion the Consumer


  • Immerse in the lives of Lifestyle Tastemakers and Elevated Achievers in Japan.
  • Report on the trends, competitor analysis and marketplace opportunities
5%
Operations


  • Budget planning and management
  • Marketing order management
  • In-store collateral management
※副業禁止

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